Others are in the Business of FinanceOr SportsOr Soft Drinks.
At EF, were in a different kind of business.
One thats a little less tangible, and a lot more important.
Because our business, what we make, makes everything else possible.
Were in the Business of Understanding.
Between people. Between cultures.
As our Social Media and Content Manager, you will create strategy-driven, engaging content for our social channels for one of our travel entities, EF World Journeys. In this unique role, youll get to flex your strengths in writing, ideation, video production and more.
What you'll do:
- Own the social content production process (including writing, pitching, scripting, executing) working in tandem with our creative and paid media teams on production direction and social calendar needs
- Produce shareable and engaging social-first videos that drive travel intent
- Leverage advanced writing skills to craft copy, text overlay, hooks and captions on content that engages viewers
- Handle day-to-day content publishing, deliverables, and edits
- Stay ahead of the curve on cultural trends and ideate reactive content opportunities
- Leverage insights from the market development, marketing and sales teams to pivot content strategy as needed
- Source UGC from our community of travelers, influencers, partners, Tour Directors and staff members to build out assets
- Engage our community be the voice of our brand
Who you are:
What you bring to the table:
- 3-5 years of creative social production for a B2C company
- A love and passion for travel, especially the active kind
- An innovative mindset and enthusiastic attitude about all things social and content
- Knowledge and understanding of a wide range social channels and the roles they play in the lives of our audience
- Experience using social publishing platforms
- Proven excellence in storytelling
- A mastery of video production with a knowledge of how to cut something differently per platform
- Outstanding writing, editing and proofreading skills (and the ability to adapt to a brand tone of voice)
- Strong knowledge of the type of content that drives engagement and action on social media channels
- An outgoing, creative, passionate, and approachable human with a desire to try new things
- A comfortability on camera
- Strong interpersonal relationship skills
- A willingness to take thoughtful risks for the sake of creating unique content
- Excellent organizational, multi-tasking and time management skillsproven ability to work under tight deadlines and keep up with the always-on churn of social media activity
- Importantly, you are an experienced collaborator.
- Paid international travel
- Eligibility for our Workplace Flexibility Program: our hybrid work model with up to two days of work-from-home flexibility work per week, after your initial onboarding
- Robust professional growth opportunities including monthly trainings, workshops, and inspiring talks with global leaders and experts
- Four weeks paid vacation your first year and ten paid holidays
- 25% company match on your 401(k) contribution
- Excellent medical, dental, and vision coverage, along with life and disability insurance
- Wellness benefits and a yearly fitness reimbursement
- EF program discounts including travel, language schools, childcare, and more
- Dependent care, healthcare, and commuter flexible spending accounts (FSAs)
- Discounts at local venues and businesses
careers.ef.com