The VentureFizz Podcast: Howard Kogan - CEO of WordStream
WordStream is a venture-backed SaaS company and a thought leader in the world of Pay-Per-Click (PPC) marketing. They develop online advertising software and provide managed services to help businesses and agencies grow through paid search and paid social.
Howard is an expert at growing and scaling companies as an executive, and his track record speaks for itself. The last two companies he was apart of—Communispace and Molecular—were both acquired.
In this episode, we cover topics like:
- The journey through his career
- Building the foundation to allow your company to scale
- When you should hire a COO
- What companies might be thinking about when it comes to an acquisition
- And a lot more!