101-250 employees
Series D+
AdTech
B2B
Digital Platform
Marketing & Sales Tech
SaaS

WordStream Company Overview

We're an Online Marketing Company With One Vision

WordStream, a Premier Google Partner, develops online marketing software, provides managed PPC advertising services, and shares online marketing advice through our blog. Founded in 2007, we’ve evolved from being a keyword software tool developer to a destination for online marketing expertise. The WordStream platform lives in the cloud, delivering customer requests on-demand and quickly adapting to changes in the industry with new customer requested features.

The results speak for themselves: more traffic, higher-quality leads, and greater profits, every day.

Jobs at WordStream

 

Job Category

10 Jobs Listed
Boston |

The mission of the Customer Success team is to drive product usage and adoption as well as deliver honest and helpful PPC advice. We act as customer advocates and focus on building long-term relationships with our clients. In a SaaS company, customer retention is paramount to success and this sits squarely in the laps of our team members. It is our job to insure customers get real value out of their economic investment in WordStream.


We are looking for a dynamic and passionate individual to drive the success of our clients through successful onboarding and training of WordStream Advisor as well as consulting our clients on PPC best practices and strategies.

We are growing our services team rapidly and are looking for ambitious individuals interested in learning or expanding their search marketing background by rolling up their sleeves and diving in. You will become part of a kick-ass team of experts who truly love their job, the company and lead the corporate culture with hard-work and fun times. This is a fantastic opportunity for a resourceful, success driven, and entrepreneurial individual looking to take their career to the next level.


We are hiring for roles to help support clients in all time zones. We have openings for the hours of 2PM-10PM ET Monday - Friday.

A little about the job:

  • Onboarding of new customers and helping ensure all training sessions are completed in a timely manner
  • Advising clients on their PPC accounts and answering their PPC questions
  • Helping create monthly webinars on topics relevant to our overall customer base
  • Providing feedback to our Product team in the form of enhancements and ideas that would ease the use of the product for our customers or provide them with functionality that would increase the overall value proposition of WordStream Advisor
  • Connecting with your overall portfolio through email exchanges or phone calls in an effort to ensure product usage and advising clients once training is complete
  • Helping to investigate any issues or bugs encountered by clients and writing Bug tickets when needed
  • Developing monthly Premier Consulting reports for any clients paying for or receiving this service
  • Performing internal tracking of training attendees as well as chat users when supporting these initiatives in an effort to keep all customer relationship management records up to date
  • Attend all meetings and actively contribute
  • Stay relevant and current by conducting your own research, blog reading and training to stay on top of industry trends, updates, etc.
  • Routinely handle chat lines, phone support lines and training webinars

Requirements

A little about you:

  • Professional, self-accountable, reliable, personable, team player
  • Highly motivated
  • Bachelor’s degree (4-year degree)
  • High desire to learn the paid search space; previous knowledge/experience a plus
  • Prior customer service or success experience
  • Detail-oriented. Can multi-task and juggle many simultaneous priorities.
  • Advanced computer skills (Word, Excel, PowerPoint)
  • Strong organizational and time management skills
  • Basic awareness of SEM industry and digital marketing
  • Experience or high-level of interest in Google Analytics a plus
  • Prior experience at a search engine marketing agency ideal
  • Adaptable to change. We’re a fast growing company.
  • Ability to work creatively and is a problem solver.
  • Ability to successfully manage personal workflow and to achieve on time delivery of requests made by clients
  • Demonstration of basic professionalism, resourcefulness and the initiative to seek information in an effort to fill any holes in support of daily responsibilities
  • Ability to speak and write clearly and persuasively and to build and maintain strong internal and external relationships
  • Must be able to take and apply all forms of constructive feedback
  • Must be authorized to work in the US; unable to sponsor visas
  • Work as a team – leave no teammate behind
  • Demonstrate a positive attitude every day
  • Be solution oriented – never say “try” or “can’t”
  • Demonstrate excellence by going above and beyond for the benefit of teammates and the company
  • View mistakes as an opportunity to learn rather than as a negative situation

Benefits


  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.

#LI-MC1

Boston |

Looking to get into tech sales? As a WordStream Sales Development Representative (SDR), you will prospect, qualify, and generate opportunities to support the overall growth of the business, by making contact with Business Owners, Senior Executives and Marketing Agencies in the Small to Medium sized business space throughout the United States and Europe.

WordStream is dedicated to providing ongoing one-on-one personal training and coaching, where you will have the opportunity to develop skills in all aspects of sales: prospecting, messaging, communication, and ultimately join the ranks of the world class sales team that we are building providing a great opportunity for career growth.

A little about the role:

  • Conduct high volume prospecting (80-100 activities per day) to advance high quality inbound leads toward WordStream's free and paid solutions
  • Work closely and collaboratively with Account Executives and Management to develop and implement appropriate prospecting strategies
  • Schedule marketing assessments and discovery meetings for Account Executives to further assess a prospect's business and potential for a partnership with Wordstream
  • Conduct needs qualification calls with specific prospects as assigned
  • Learn how a variety of businesses operate, what challenges they face on a daily basis, and how technology can dramatically improve their businesses and employees' lives
  • Help Marketing Agencies and Business Owners realize the profitability of Managing PPC at scale through WordStream’s Award winning software
  • Set yourself up for a successful career by learning the necessary fundamentals to be a great sales person, leader and executive


Requirements

A little about you:

  • Track record of high achievement
  • Excellent written and verbal communication skills
  • Previous sales experience OR a strong desire to begin a sales career
  • The ability and desire to work in a fast-paced, challenging environment with peers who challenge you to be better
  • The desire to meet and exceed measurable performance goals
  • Outgoing, driven, impatient and process driven
  • A keenly developed competitive nature
  • The ability to deal with and thrive on objections and rejection on a daily basis
  • Bachelors degree
  • Previous work experience in which you demonstrated the ability to meet or exceed your job requirements.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup

A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.


#LI-MC1

Boston |

Implementation Specialists work directly with customers to help them get the most out of WordStream Advisor, our PPC Software product, and our 20 Minute Work Week™ by assisting in software set-ups and training. This role is a hybrid between a customer service representative and a web developer. You’ll dive into our customers’ websites and implement conversion tracking codes, call tracking codes, and any feature that helps our customers optimize the features of our software and help them be successful.

We arelooking for smart, motivated and consultative individual that can work independently but also as part of a team, thinking entrepreneurially to adjust to the needs of our growing customer base. You will be responsible for identifying what customers do not have conversion tracking turned on and proactively reach out to them with an offer of assistance. You will also handle support requests from individual Customer Success Specialists for their clients needing assistance. This role with work directly with clients in their website environment and in some instances with their website providers, to correctly install conversion tracking codes. This position requires excellent communication skills as well as patience in dealing with a non-technical audience. We are hiring for roles to help support clients in all time zones. We have openings for the hours of 2PM-10PM ET Monday - Friday.

Requirements

Competencies:

  • Excellent written and verbal communication skills
  • Exceptional analytical/problem-solving skills
  • Capable of balancing multiple assignments and manage personal workflow
  • Has a “can do” attitude and solution oriented; willing to do what it takes to solve problems for our customers and WordStream
  • Ability to address issues on short notice or tight deadlines when necessary
  • Ability to interact and communicate via telephone with customers in a professional manner
  • Capable of communicating technical information in layman’s terms and teach/train customers if required
  • Cross-department communication to keep the dedicated Customer Success Specialist up to date but own the situation through to resolution

Essential Skills & Experience:

  • Professional, reliable team player
  • Minimum 1-2 years of experience in a technical contact center environment preferred
  • Understanding of standard web programming technologies such as CSS, HTML5 and Javascript
  • Experience working in and with various content management systems such as WordPress, Squarespace, Wix and Shopify preferred
  • Experience working in and with various landing page providers such as Hubspot and Unbounce preferred
  • Knowledge of various domain providers such as GoDaddy and Web.com a plus
  • Experience with Google Analytics and Google Tag Manager preferred
  • Basic knowledge of databases, web servers and applications
  • Knowledge of Salesforce.com (or other SFA/CRM tool) and MS Office apps including Outlook, Word, Excel and PowerPoint a plus
  • Must be authorized to work in the US; no sponsorships available.

Benefits

BENEFITS

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.

#LI-MC1

Boston |

As a Digital Marketing/Paid Media Analyst, you will report to the SEM Manager and perform the day-to-day management of paid search campaigns for our clients. You will work alongside a Digital Marketing/Paid Media Strategist and execute/deliver on actions that make each account successful. You will become part of a rock-star team of experts who truly love their job, the company and lead the corporate culture with hard-work and fun times. This is a fantastic opportunity for a resourceful, success driven, and entrepreneurial individual looking to take their career to the next level.


A little about the job:

  • Take direction and execute pay per click (PPC) campaign strategies including but not limited to account setup, organization and optimization.
  • Daily reporting and analysis of trend data from Google AdWords, Google Analytics, Bing Ads, among other platforms.
  • Monitor PPC trends, best practices and techniques.
  • Proactively research accounts and provide ongoing opportunities that align with client goals.
  • Responsible for day-to-day management of a client’s paid search marketing initiatives. This includes managing the execution of search marketing strategies based on a client’s business objectives.
  • Track and report on campaign results, data analysis, and hold weekly/monthly campaign status calls including delivered monthly reports on results.
  • Uncover, understand and achieve client goals and business objectives through the customization of campaigns and understanding of the client’s product.
  • Proactively provide strategic recommendations applicable to the client's business model and goals.
  • Review and analyze competitor sites.
  • Stay informed of industry trends and best practices and understanding how they can be applied to accounts.
  • Identify and develop the most effective and cost-efficient paid search programs.
  • Researching and selecting keywords, ad copy and landing pages.
  • Setting and updating budgets caps and making sure accounts are pacing properly based on pre-determined spend.
  • Managing budget with search engines, specifically Google AdWords.
  • Reviewing accounts pre and post launch.
  • Managing and maintaining positive relationships with clients.

A little about how we measure success:

  • Customer lifetime. Our ability to create a repeatable, scalable offering that drives results will keep our customers happy for years to come. Our goal is to keep our customers at least 2 years.
  • Customer acquisition. Providing a service that leverages our software as well as our expertise delivering transparency, excellent communication and awesome results.
  • Net Promoter Score. Satisfied customers are key to WordStream’s success and we periodically measure their satisfaction using the Net Promoter Score methodology. Our goal is to have 90% of our managed services customers designated as promoters.

Requirements

A little about you:

  • 1-3 years of search engine marketing experience is required, specifically paid-search within Google AdWords including hands-on experience with content networks and phone tracking.
  • Computer skills – including proficiency with Microsoft Office, particularly Excel.
  • Strong analytical skills, i.e., the ability to analyze results to determine key findings.
  • Excellent attention to detail and the ability to effectively multi-task while driving results.
  • Tenacity, flexibility, dependability and the ability to grasp and manage the search engine marketing process.
  • Excellent oral, presentation and written skills.
  • Bachelors Degree and minimum three years’ experience (or an equivalent combination of education and experience) in the client service field.
  • Previous campaign management experience and a comprehensive understanding of:
    • Setting up paid search accounts from scratch
    • The different types of search engine marketing tactics
    • PPC optimization techniques (ROI / CPA / CPL / Impression Share)
    • Experience with Analytics tools (Google Analytics, Web trends, Omniture)
    • Search Engine Desktop Tools (Google AdWords Editor)
  • Google Certification (Fundamentals) and Advanced Certification in one area; Analytics certification required.
  • Excellent interpersonal skills and eagerness to work as a member of the team while providing leadership.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.


#LI-MC1

Boston |

As a Digital Marketing/Paid Media Strategist, you will report to the SEM Manager and perform the day-to-day management of paid search campaigns for our clients. You will become part of a rock-star team of experts who truly love their job, the company and lead the corporate culture with hard-work and fun times. This is a fantastic opportunity for a resourceful, success driven, and entrepreneurial individual looking to take their career to the next level. As a Senior Paid Search Strategist, you will report to the SEM Manager and perform the day-to-day management of paid search campaigns for our clients, as well as mentor and manage junior team members supporting your clients and smaller accounts. As a Senior Paid Search Strategist, you will be ambitious, hyper-focused on communication, and have at least 5 years of experience managing the paid-search marketing initiatives for companies with demonstrated success.


A little about the job:

  • Primary responsibility encompasses client relationship management and campaign detail project management to successfully implement search engine marketing initiatives, specifically paid-search campaign execution.
  • Responsible for day-to-day management of a client’s paid search marketing initiatives. This includes managing the execution of search marketing strategies based on a client’s business objectives.
  • Detailed tasks include managing the strategy and planning of paid search campaigns, managing the launch of each program, optimizing each program to meet specified performance objectives and managing client expectations/communications throughout the duration of the engagement.
  • Track and report on campaign results, data analysis, and hold weekly/monthly campaign status calls including delivered monthly reports on results.
  • Manage and/or mentor Associate Digital Marketing/Paid Media Strategists in their support of WordStream’s portfolio of clients.
  • Uncover, understand and achieve client goals and business objectives through the customization of campaigns and understanding of the client’s product.
  • Proactively provide strategic recommendations applicable to the client's business model and goals.
  • Review and analyze competitor sites.
  • Stay informed of industry trends and best practices and understanding how they can be applied to accounts.
  • Identify and develop the most effective and cost-efficient paid search programs.
  • Researching and selecting keyword, ad copy and landing pages.
  • Setting and updating budgets caps and making sure accounts are pacing properly based on pre-determined spend.
  • Managing IOs and budgets with search engines, specifically Google AdWords.
  • Reviewing accounts pre and post launch.
  • Managing and maintaining positive relationships with clients.


A little about how we measure success:

  • Customer lifetime. Our ability to create a repeatable, scalable offering that drives results will keep our customers happy for years to come. Our goal is to keep our customers at least 2 years.
  • Customer acquisition. Providing a service that leverages our software as well as our expertise delivering transparency, excellent communication and awesome results.
  • Net Promoter Score. Satisfied customers are key to WordStream’s success and we periodically measure their satisfaction using the Net Promoter Score methodology. Our goal is to have 90% of our managed services customers designated as promoters.

Requirements

  • 5-8 years of search engine marketing experience is required, specifically paid-search within Google AdWords including hands-on experience with content networks and phone tracking.
  • Computer skills – including proficiency with Microsoft Office, particularly Excel.
  • Strong analytical skills, i.e., the ability to analyze results to determine key findings.
  • Excellent attention to detail and the ability to effectively multi-task while driving results.
  • Tenacity, flexibility, dependability and the ability to grasp and manage the search engine marketing process.
  • Excellent oral, presentation and written skills.
  • Bachelors Degree and minimum three years’ experience (or an equivalent combination of education and experience) in the client service field.
  • Previous campaign management experience and a comprehensive understanding of:
    • Setting up paid search accounts from scratch
    • The different types of search engine marketing tactics
    • PPC optimization techniques (ROI / CPA / CPL / Impression Share)
    • Working knowledge of display network including 3rd party tracking (Doubleclick & Atlas)
    • Experience with or working knowledge of Bid Management tools (Marin & Searchignite)- including their limitations
    • Experience with Analytics tools (Google Analytics, Web trends, Omniture)
    • Search Engine Desktop Tools (Google AdWords Editor)
  • Google Certification (Fundamentals) and Advanced Certification in one area; Analytics certification required.
  • Excellent interpersonal skills and eagerness to work as a member of the team while providing leadership.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.


#LI-MC1

Boston |

We are looking for a dynamic and passionate individual to drive the success of our clients through successful Pay Per Click campaigns and hyper-focus on communication. We are growing our Managed Services rapidly and are looking for an ambitious addition to the team that will roll up their sleeves, dive in and immediately tackle account optimization. As a Digital Marketing/Paid Media Coordinator, you will report to a Digital Marketing/Paid Media Strategist and perform the day-to-day operations that make each account successful. You will become part of a kick-ass team of experts who truly love their job, their company and who lead and define the culture with hard-work and fun times.


A little about the job:

  • Take direction and execute pay per click (PPC) campaign strategies including but not limited to account setup, organization and optimization.
  • Daily reporting and analysis of trend data from Google AdWords, Google Analytics, Bing Ads, among other platforms.
  • Monitor PPC trends, best practices and techniques.
  • Proactively research accounts and provide ongoing opportunities that align with client goals.

Requirements

A little about you:

  • Bachelor’s Degree required, Preferably in Marketing or Economics
  • Proficiency in Microsoft Office suite, especially Microsoft Excel
  • Strong analytical skills, i.e., the ability to identify trend data.
  • Excellent attention to detail and the ability to effectively multi-task while driving results.
  • Tenacity, flexibility, dependability and the ability to grasp and manage the search engine marketing process.
  • Excellent oral, presentation and written skills.
  • Excellent interpersonal skills and eagerness to work as a member of the team while providing ownership.
  • Enthusiasm and willingness to learn
  • A close eye for detail with the ability to see how those details fit into the bigger picture.
  • Excellent time management skills and the ability to work efficiently under tight deadlines
  • Ability to work independently and in a team-oriented environment.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space:

WordStream develops search marketing software, provides managed PPC advertising services, and shares online marketing advice through our blog. Founded in 2007, we’ve evolved from being a keyword software tool developer to a destination for paid search marketing expertise. Our cloud-based software is always evolving to meet the changing needs of our customers, and the results speak for themselves: more traffic, higher-quality leads, and greater profits, every day.

  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.
  • Pay-Per-Click (PPC) Search Marketing/ Online Advertising is a $70 Billion+ industry and growing.
  • Over 3 million businesses use Google PPC platform to advertise every day - and most of them need our help!


WordStream is a venture-backed, technology-driven SaaS company. We offer a high energy, innovative work environment where individual contributions are valued and rewarded. Our new offices in the Prudential Mall are sleek and modern and offer collaborative space, standing desks, and all of the coffee you could ever drink. We are building a world class product and team, and we reward our team members with a great work environment, competitive pay, great benefits and path to career advancement.

#LI-MC1

Boston |

As a Digital Marketing/Paid Media Strategist, you will report to the SEM Manager and perform the day-to-day management of paid search campaigns for our clients. You will become part of a rock-star team of experts who truly love their job, the company and lead the corporate culture with hard-work and fun times. This is a fantastic opportunity for a resourceful, success driven, and entrepreneurial individual looking to take their career to the next level.


A little about the job:

  • Primary responsibility encompasses client relationship management and campaign detail project management to successfully implement search engine marketing initiatives, specifically paid-search campaign execution.
  • Responsible for day-to-day management of a client’s paid search marketing initiatives. This includes managing the execution of search marketing strategies based on a client’s business objectives.
  • Detailed tasks include managing the strategy and planning of paid search campaigns, managing the launch of each program, optimizing each program to meet specified performance objectives and managing client expectations/communications throughout the duration of the engagement.
  • Track and report on campaign results, data analysis, and hold weekly/monthly campaign status calls including delivered monthly reports on results.
  • Manage and/or mentor Associate Digital Marketing/Paid Media Strategists in their support of WordStream’s portfolio of clients.
  • Uncover, understand and achieve client goals and business objectives through the customization of campaigns and understanding of the client’s product.
  • Proactively provide strategic recommendations applicable to the client's business model and goals.
  • Review and analyze competitor sites.
  • Stay informed of industry trends and best practices and understanding how they can be applied to accounts.
  • Identify and develop the most effective and cost-efficient paid search programs.
  • Researching and selecting keyword, ad copy and landing pages.
  • Setting and updating budgets caps and making sure accounts are pacing properly based on pre-determined spend.
  • Managing IOs and budgets with search engines, specifically Google AdWords.
  • Reviewing accounts pre and post launch.
  • Managing and maintaining positive relationships with clients.


A little about how we measure success:

  • Customer lifetime. Our ability to create a repeatable, scalable offering that drives results will keep our customers happy for years to come. Our goal is to keep our customers at least 2 years.
  • Customer acquisition. Providing a service that leverages our software as well as our expertise delivering transparency, excellent communication and awesome results.
  • Net Promoter Score. Satisfied customers are key to WordStream’s success and we periodically measure their satisfaction using the Net Promoter Score methodology. Our goal is to have 90% of our managed services customers designated as promoters.

Requirements

A little about you:

  • 3-5 years of search engine marketing experience is required, specifically paid-search within Google AdWords including hands-on experience with content networks and phone tracking.
  • Computer skills – including proficiency with Microsoft Office, particularly Excel.
  • Strong analytical skills, i.e., the ability to analyze results to determine key findings.
  • Excellent attention to detail and the ability to effectively multi-task while driving results.
  • Tenacity, flexibility, dependability and the ability to grasp and manage the search engine marketing process.
  • Excellent oral, presentation and written skills.
  • Bachelors Degree and minimum three years’ experience (or an equivalent combination of education and experience) in the client service field.
  • Previous campaign management experience and a comprehensive understanding of:
    • Setting up paid search accounts from scratch
    • The different types of search engine marketing tactics
    • PPC optimization techniques (ROI / CPA / CPL / Impression Share)
    • Working knowledge of display network including 3rd party tracking (Doubleclick & Atlas)
    • Experience with or working knowledge of Bid Management tools (Marin & Searchignite)- including their limitations
    • Experience with Analytics tools (Google Analytics, Web trends, Omniture)
    • Search Engine Desktop Tools (Google AdWords Editor)
  • Google Certification (Fundamentals) and Advanced Certification in one area; Analytics certification required.
  • Excellent interpersonal skills and eagerness to work as a member of the team while providing leadership.

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.


#LI-MC1

Boston |

The mission of the Customer Success team is to drive product usage and adoption as well as deliver honest and helpful PPC advice. We act as customer advocates and focus on building long-term relationships with our clients. In a SaaS company, customer retention is paramount to success and this sits squarely in the laps of our team members. It is our job to insure customers get real value out of their economic investment in WordStream.

We are looking for a dynamic and passionate individual to drive the success of our clients through successful onboarding and training of WordStream Advisor as well as consulting our clients on PPC best practices and strategies. We are growing our services team rapidly and are looking for ambitious individuals interested in learning or expanding their search marketing background by rolling up their sleeves and diving in. You will become part of a kick-ass team of experts who truly love their job, the company and lead the corporate culture with hard-work and fun times. This is a fantastic opportunity for a resourceful, success driven, and entrepreneurial individual looking to take their career to the next level.


A little about the job:

  • Onboarding of new customers and helping ensure all training sessions are completed in a timely manner
  • Advising clients on their PPC accounts and answering their PPC questions
  • Helping create monthly webinars on topics relevant to our overall customer base
  • Providing feedback to our Product team in the form of enhancements and ideas that would ease the use of the product for our customers or provide them with functionality that would increase the overall value proposition of WordStream Advisor
  • Connecting with your overall portfolio through email exchanges or phone calls in an effort to ensure product usage and advising clients once training is complete
  • Helping to investigate any issues or bugs encountered by clients and writing Bug tickets when needed
  • Developing monthly Premier Consulting reports for any clients paying for or receiving this service
  • Performing internal tracking of training attendees as well as chat users when supporting these initiatives in an effort to keep all customer relationship management records up to date
  • Attend all meetings and actively contribute
  • Stay relevant and current by conducting your own research, blog reading and training to stay on top of industry trends, updates, etc.
  • Routinely handle chat lines, phone support lines and training webinars

Requirements

A little about you:

  • Professional, self-accountable, reliable, personable, team player
  • Highly motivated
  • Bachelor’s degree (4-year degree)
  • High desire to learn the paid search space; previous knowledge/experience a plus
  • Prior customer service or success experience
  • Detail-oriented. Can multi-task and juggle many simultaneous priorities.
  • Advanced computer skills (Word, Excel, PowerPoint)
  • Strong organizational and time management skills
  • Basic awareness of SEM industry and digital marketing
  • Experience or high-level of interest in Google Analytics a plus
  • Prior experience at a search engine marketing agency ideal
  • Adaptable to change. We’re a fast growing company.
  • Ability to work creatively and is a problem solver.
  • Ability to successfully manage personal workflow and to achieve on time delivery of requests made by clients
  • Demonstration of basic professionalism, resourcefulness and the initiative to seek information in an effort to fill any holes in support of daily responsibilities
  • Ability to speak and write clearly and persuasively and to build and maintain strong internal and external relationships
  • Must be able to take and apply all forms of constructive feedback
  • Must be authorized to work in the US; unable to sponsor visas
  • Work as a team – leave no teammate behind
  • Demonstrate a positive attitude every day
  • Be solution oriented – never say “try” or “can’t”
  • Demonstrate excellence by going above and beyond for the benefit of teammates and the company
  • View mistakes as an opportunity to learn rather than as a negative situation

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.


#LI-MC1

Boston |

Does the idea of helping key decision makers solve real business problems motivate you? Do you thrive in a fast-paced environment with fast sales cycles? Are you excited about inbound, qualified leads and unlimited commissions? If you said yes, and you want to working for a company that values and rewards commitment and effort, let’s talk about our Account Executive role!

WordStream is excited to add a high-energy Sales Representative to our New Business, Inside Sales Team at our headquarters in Boston. In this revenue-generating role, you will own the entire sales process from initial inbound lead through close. Your desire to close deals while solving customers’ online marketing problems with our market-leading software will drive your success and help you exceed your monthly quota.


A little about the job:

  • You will connect and consult with inbound leads and marketing generated opportunities
  • Drive the entire sales process by engaging with prospective customers, utilizing technology to perform individualized product demonstrations and then drive the negotiation and close of the sale within a week sale cycle
  • You will prepare and present personalized online software demonstrations via GoToMeeting; guiding your prospects through the WordStream solution and buying process
  • Achieve and exceed monthly revenue quotas while maintaining daily and weekly activity metrics
  • Leverage Salesforce.com to track sales activities and prioritize your day
  • Build and manage a strong pipeline of prospective customers and work with your management team to provide an accurate sales forecast
  • Sell to key decision makers within organizations who have paid advertising with Google, Facebook and Bing
  • In the role, you will receive initial onboarding and ongoing sales and product training including your Google AdWords Certifications to become a knowledgeable consultant in online advertising
  • Be part of a team that rewards and values professionalism, selling success and teamwork

Requirements

A little about you:

  • You have a Bachelor’s degree or comparable experience
  • You’ve been crushing goals and making your numbers for 1-3 years in a fast paced and transactional sales environment
  • You are driven and competitive by nature
  • You’re technologically savvy and a fast learner
  • You can succeed individually but you also love to collaborate within a team environment to achieve set goals
  • You are well versed in Salesforce.com or other similar CRM systems
  • You are experienced in performing online product demonstrations via GoToMeeting or similar screen sharing solutions

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO, Based off trust and accountability
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup


A little about WordStream and our market space...

WordStream is a venture-backed SaaS company and the preeminent thought leader in the world of Pay-Per-Click (PPC) marketing. We develop online advertising software and provide managed services to help small businesses and agencies grow through paid search and paid social.

Founded in 2007, WordStream has evolved from a simple keyword tool into the premier solution for businesses using Google AdWords, Facebook Advertising, or Bing Ads. Our cloud-based software is constantly evolving to meet the changing needs of our customers, and the results speak for themselves: more web traffic, higher-quality leads, and increased profits, every day.

  • Search and Social Media Marketing is a $70 billion industry, with more than 10 million businesses currently advertising on AdWords, Facebook, or Bing.
  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.

We offer a high-energy, innovative work environment where individual contributions are valued and rewarded. Our new offices, located in the Prudential Mall, are sleek and modern; our open workspace lends itself to cross-departmental collaboration and industry-shaping innovation.

WordStream is building a world-class product and an enviable workplace culture. We reward our team members with a positive environment, competitive pay, great benefits, and ample opportunities for career advancement.

Boston |

As the Senior Drupal Developer at WordStream you will work as part of a top-performing Marketing & Engineering team to maintain and improve our award-winning, highly-trafficked marketing website. Reporting to the SVP of Engineering, the Drupal Developer will work closely with the website manager, design team, and content marketing team. They will also manage a web developer and work closely with the software engineering team.

Our site draws in over 25,000 leads and 1.5 million visitors per month, so your work will be highly visible and push our marketing and branding efforts forward. Our site is built with a progressively decoupled version of Drupal 8 that uses an integrated Pattern Library and React components to build high-performing user experiences. (We think it’s pretty cool and you will, too!)

We’re looking for someone who takes a creative approach to problem-solving and loves staying on top of emerging Drupal technology. Curiosity, creativity, and initiative are key. You’re trained as a Drupal developer, but you also have an eye for visual design and UX! You’re a self-starter, easy to communicate with and do not hesitate to throw out ideas, be imaginative, and challenge conventional thinking. This position is ideal for someone who enjoys tinkering, mentoring, and solving a range of dynamic problems and is comfortable in a fun and fast-moving environment.

Requirements


  • 3-5 years of full-stack Drupal experience, must include module development
  • Experience in Drupal 8 (Drupal 7 is also acceptable)
  • Comfortable updating and making changes to Drupal architecture (e.g. experience with module selection and patching contributed modules)
  • Working knowledge of Postgres
  • Experience with Apache and managing production Linux web servers
  • Experience working with AWS-hosted sites a plus
  • Experience with Docker a bonus
  • Experience using a JavaScript library or framework like React/Redux a bonus
  • Solid organizational skills, including time management and prioritization, and ability to grow leadership responsibilities
  • Strong written and verbal communication abilities
  • Strong attention to detail

Benefits

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Unlimited PTO
  • Family Leave (Maternity, Paternity)
  • Short Term & Long Term Disability
  • Training & Development
  • Stock Option Plan
  • Standing desks, cold brew on tap, and an A+ office setup

A little about WordStream and our market space:


WordStream develops search marketing software, provides managed PPC advertising services, and shares online marketing advice through our blog. Founded in 2007, we’ve evolved from being a keyword software tool developer to a destination for paid search marketing expertise. Our cloud-based software is always evolving to meet the changing needs of our customers, and the results speak for themselves: more traffic, higher-quality leads, and greater profits, every day.

  • In a few short years WordStream has become an industry leader, serving thousands of clients worldwide – and we are just getting started!
  • Our award-winning software helps clients experience a phenomenal 65% increase sales and 9% drop in costs associated with those sales.
  • Pay-Per-Click (PPC) Search Marketing/ Online Advertising is a $70 Billion+ industry and growing.
  • Over 3 million businesses use Google PPC platform to advertise every day - and most of them need our help!

WordStream is a venture-backed, technology-driven SaaS company. We offer a high energy, innovative work environment where individual contributions are valued and rewarded. Our new offices in the Prudential Mall are sleek and modern and offer collaborative space, standing desks, and all of the coffee you could ever drink. We are building a world class product and team, and we reward our team members with a great work environment, competitive pay, great benefits and path to career advancement.


#LI-MC1

101 Huntington Avenue
Boston, MA 02115

WordStream Benefits 

WordStream Core Value

Tara Castagna WordStream
Tara Castagna
Senior Sales Team Lead
 
What you love about WordStream:

WordStream has given me the opportunity to work with Business Owners all over the world and help them increase their revenue from paid search advertising. Knowing I can help people save money and make more provides instant gratification, and is one of the many reasons I love what I do here.

Favorite Food:

Bacon 100%

Funny Fact:

On my second day of work at WordStream my dad showed up unexpectedly to “make sure the place was real”. I was humiliated.

Meredith Englund WordStream
Meredith Englund
Senior UX Designer
 
What you love about WordStream:

It’s easy to forget to go home some days because my colleagues are also my friends. I love that I can take a break from my work and challenge my boss to a game of Mario Kart. I love that I’m frequently challenged by new and interesting projects in a team that fosters growth. I love that WordStream allows me to be flexible with my schedule – it’s never hard to take time off or work from home when I need to.

Favorite thing to do in Boston:

Visit the Aquarium or late-night space films at the Hayden Planetarium

Favorite Food:

Sushi or Popcorn

Jack Holiver WordStream
Jack Holiver
Senior Paid Search Coordinator
 
What you love about WordStream:

I love that you can approach anyone with a question or issue and they will make it a top priority to assist. The atmosphere at WordStream and abundance of diversity gives me the motivation I need to strive to become a better coworker and individual.

Favorite Food:

Bacon wrapped Scallops

First Concert:

Britney Spears' “Hit Me Baby One More Time” Tour

Michelle Grupinski WordStream
Michelle Grupinski
Senior Marketing Specialist
 
What you love about WordStream:

The people. WordStream is filled with smart, driven, people who work hard every day. When you know your team is filled with good people you want it to do well. On the WordStream team every department contributes to the advancement of our company, which makes our success and growth something we can all get excited about.

Funny Fact:

I took the SAT’s in a #3 pencil and needed to pay to have it hand scored

Favorite Food:

Don’t make me choose between ice cream and french fries!

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