The VentureFizz Podcast: Doron Reuveni - Founder and CEO of Applause banner image

The VentureFizz Podcast: Doron Reuveni - Founder and CEO of Applause

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For the 127th episode of our podcast, I interviewed Doron Reuveni, Founder and CEO of Applause.

Building a successful company is incredibly difficult. It is definitely not a sprint, it’s not even a marathon… it is more like an Ironman competition where you have to train for multiple events and do it at a massive scale. Well, Doron can definitely relate to this analogy, as an Ironman competitor, biker, and marathoner.

He and his co-founder, Roy Solomon, disrupted the software testing industry with a new approach by leveraging a crowdsourcing model. Applause went on to raise over $115M in funding and was acquired by Vista Equity Partners in 2017.

Here’s a fun fact: Applause was originally known as uTest and they were one of the very first sponsors of VentureFizz. It was uTest, General Catalyst, and Akamai. Without their support in the early days of VentureFizz… we might not even exist!

In this episode of our podcast, we cover lots of topics, like:

  • Doron’s background story and professional history.
  • How the idea for uTest originated, how they built out the community of testers, and started to gain traction with customers.
  • The story behind the rebranding of the company.
  • The current state of their business in terms of size and scale.
  • Advice for founders on how to remain as CEO of your company over the long term.
  • The hardest part of scaling a business
  • How to build a management team.
  • And so much more.

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You can listen to the podcast in the player below. To make sure you receive future episodes, please subscribe to us on iTunesGoogle PlayStitcherSpotify, or Soundcloud. If you enjoyed our show, please consider writing us a 5-star review—it will definitely help us get the word out there! 

Keith Cline is the Founder of VentureFizz. Follow him on Twitter: @kcline6.

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The crowdtesting, usability and research company. Helping brands deliver great digital experiences to their customers – from web & mobile to IoT & beyond.



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