Since 1969, Curriculum Associates has been united around one common purpose: to make classrooms better places for teachers and students.
Mark Haseltine, Chief Product & Technology Officer, shares the details on Curriculum Associates and what it’s like to work there.
In this Video:
Who is Curriculum Associates?
Curriculum Associates is an established education technology company focused on improving learning outcomes for students and saving time for teachers. Founded in 1969 and based in North Billerica near Boston, the company creates learning curriculum, assessment tools, and technology platforms. Its flagship product, iReady, reaches approximately one-third of K-8 students in the United States.
What does Curriculum Associates do?
Curriculum Associates develops integrated educational technology and instructional materials. The company builds assessment tools, personalized learning programs, and comprehensive literacy curricula like Magnetic Literacy for grades K-6. These programs aim to help students reach grade-level proficiency by fostering deep critical thinking, reasoning, and writing skills rather than simple rote learning.
How does Curriculum Associates use AI in its products?
Curriculum Associates builds with artificial intelligence intentionally and responsibly, prioritizing tools that directly support classroom teachers rather than trying to replace them. The company integrates voice AI technology, such as its acquired SoapBox Labs speech recognition engine tailored for children, to assess reading skills accurately. Every AI feature is extensively piloted in real classroom environments and evaluated based on its measured impact on student growth.
What is the company culture like at Curriculum Associates?
The culture at Curriculum Associates is driven by a shared mission to improve public education. Employees are motivated by the goal of helping all students achieve grade-level performance. The organization maintains a collaborative, purpose-driven environment where feedback from real educators directly informs product development and company strategy.
Why should tech talent join Curriculum Associates?
Tech professionals have the opportunity to build software at a massive scale that impacts millions of students and teachers across the country. Engineers, product managers, and designers work on complex real-world challenges in regulated, high-stakes classroom environments rather than simple consumer demos. Joining the company offers the chance to apply cutting-edge technology like AI toward meaningful social impact within the Greater Boston tech ecosystem.
