Stories

By: | October 11, 2011
MassChallenge recently announced the final 26 teams that will competing for $1 million dollars in awards.  Since VentureFizz...
By: Coach Wei | October 10, 2011
First impressions count and perceptions about your brand identity, offering and call to action all converge on the landing page.  It does not matter if the landing page is a product page with...
By: Keith Cline | October 6, 2011
Smarterer is a consumer web startup funded by Google Ventures and local angel investors:  Dharmesh Shah, Joe Caruso, & Nicole Stata.  Smarterer's goal is to...
By: Keith Cline | October 6, 2011
Smarterer is a consumer web startup funded by Google Ventures and local angel investors:  Dharmesh Shah, Joe Caruso, & Nicole Stata.  Smarterer's goal is to redefine the skills section...
By: | October 5, 2011
Ok... September was a very busy month and October is no exception, especially with all the BREW (Boston Regional Entrepreneurship Week) events happening.  So, we have...
By: Andy Cook | October 4, 2011
Start-ups are hard, but there are a few things that you can do to make your life simpler and give your start-up a better chance of success.  These are lessons I’ve picked up along the way...
By: Bilal Zuberi | October 3, 2011
Until only a few years ago, I was a first-time entrepreneur struggling to get attention & advice from experienced entrepreneurs and investors. I did not need funding from them...
By: David Skok | October 2, 2011
The goal of a SaaS CEO should be to increase the profit they make from each customer (LTV), and lower the costs in sales and marketing that it takes to acquire each customer (CAC). Measuring Customer Engagement is a key tool...
By: Cort Johnson | September 29, 2011
It’s been fun to watch the growth of Boston’s early stage tech community over the past few years.  Companies that once had trouble finding the resources to help them succeed are now finding...
By: Brad Harkavy | September 28, 2011
Fred Wilson wrote a good post recently on the optimal size for a slide deck. His thesis was skip the slide deck and do a great demo. I believe in demos, mockups, product samples or any other...
By: Jon O'Shaughnessy | September 27, 2011
This subject annoys me to no end. It seems to pervade the startup ecosystem, dominate media coverage over funding, and be the focus of far, far too many entrepreneurs’ discussions. The topic is...
By: Tom Eisenmann | September 26, 2011
This post is part of a series on business model analysis for entrepreneurs. The first post in the series presents a comprehensive list (available as a downloadable PDF) of issues entrepreneurs should...
By: Keith Cline | September 25, 2011
Started by local entrepreneurs, Monika Desai & Eric Estabrooks...
By: Firas Raouf | September 22, 2011
I recently wrote a post with some tips on avoiding a busted VC deal. One of my tips was to be ready for diligence before you sign the LOI. Here’s some more thoughts on getting ready. The key to a...
By: Chuck Freedman | September 21, 2011
As I took the train from Manhattan to JFK airport, I tweeted “The Northeast is thriving”. In two weeks, I attended two events that only got me more excited, hopeful and inspired about tech startups in Boston...
By: Raj Dandage | September 20, 2011
Is MIT finally starting to catch up to its west coast counterparts in undergraduate entrepreneurship? After attending this weekend’s t=0 entrepreneurship festival, it definitely appears so. The t=0...
By: Tom Eisenmann | September 19, 2011
This post is part of a series on business model analysis for entrepreneurs. The first post in the series presents a comprehensive list of issues (available as a downloadable PDF) entrepreneurs...
By: Jennifer Fremont-Smith | September 18, 2011
One week ago today, the idea was born: support FutureM and put Smarterer to work by inviting the Boston marketing community to create a test about the future of marketing. We wanted a test...
By: Lee Hower | September 15, 2011
The IPO market, she is a fickle mistress. In the first half of 2011, the IPO markets were looking strong for VC-backed companies. In the software an internet space a number of companies...
By: Prithvi Tanwar | September 13, 2011
One of the big positives about working at a large firm is access to legal experts in disciplines that interrelate with key issues that our start-up clients face. I was rehashing some conversations...
By: Tom Eisenmann | September 12, 2011
This post is part of a series on business model analysis for entrepreneurs. The first post in the series presents a comprehensive list of issues (available as a downloadable PDF) entrepreneurs...
By: Alex Taussig | September 11, 2011
Lots of small companies will do anything to sign up a big customer. Startups often make concessions of two varieties: We’ll give you more stuff (read: features / support). You give us...
By: Rene Reinsberg | September 8, 2011
This blog post is for people recently admitted into a MBA program who want to start a company post graduation. While there are many great blogs out there to help entrepreneurs and early-stage...
By: Dave Power | September 7, 2011
The lean movement has caught fire with entrepreneurs, thanks to Eric Ries, Steve Blank, and Ash Maurya. But how important are concepts such as minimum viable product, customer development...
By: Ayele Shakur | September 6, 2011
BUILD Greater Boston is gathering a select group of entrepreneurs and professionals from many fields to mentor student business teams in some of Boston’s lowest performing high schools...
By: Tom Eisenmann | September 5, 2011
This post is part of a series on business model analysis for entrepreneurs. The first post in the series presents a comprehensive list of issues (available as a downloadable PDF) entrepreneurs...
By: Joshua Porter | September 1, 2011
There are two parts to every project…the Process and the Point. The Process, which gets most of the attention, is the series of steps we go through to do the work. We obsess over the process...
By: Raj Dandage | August 31, 2011
Recruiting is hard. Finding the best talent is never easy—especially when it comes to finding a rockstar engineer. But could it be that companies simply don’t understand what engineers want? As an...
By: Tien Anh Nguyen | August 30, 2011
A few weeks back, Eric Ries issued a stark warning for the start-up community: Winter is coming, and it will be long and hard, and there will be a lot of casualties from the unsuspecting crop...
By: The Co-Founders of Grinnit | August 29, 2011
A couple of months ago, after lots of introspection and sleepless nights, we decided to put Grinnit on a permanent hiatus. We thought the best way to seek closure would be to share our story...

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