Director, Events

Job Description

Title: Director, Events

Reporting to: VP, Integrated Marketing

Location: Boston, MA (Hybrid)

Department: Marketing

Key Responsibilities

·      Establish and own the events strategy to drive awareness and engagement with prospects and develop loyalty and growth with customers

·      Focus in three key areas: owned events, tradeshows and conferences, and partner/customer events

·      Own, execute and evolve the Quickbase annual user conference, Empower, strategy ensuring alignment with business objectives, brand, and the go-to-market teams

·      Build event experiences that connect and educate the Quickbase Community (The Qrew)

·      Work closely with senior leaders and stakeholders to define agenda’s and content strategies for owned events

·      Establish strong cross functional relationships and lead the development of the content strategy, including keynotes, breakout sessions, hands-on workshops and peer-to-peer networking opportunities

·      Create and execute a sponsorship program that drives revenue and partner value

·      Develop and manage the events team roadmap, timelines, and resource plans

·      Partner with demand gen leaders to establish an events marketing program of tradeshow and conference sponsorships intended to drive brand awareness and pipeline growth

·      Own the production of tradeshow/conference sponsorships including the contracting, booth footprint and build, onsite execution and staffing logistics

·      Partner with the broader marketing team to ensure that all events are properly promoted and supported

·      Manage and support a high performing, engaged team of event professionals

·      Maintain events budgets and track spend across multiple channels

·      Establish and build relationships with third-party event agencies and vendors for support where needed

·      Provide event support for employee events where needed and provide subject matter expertise to other internal teams

Qualifications

·      10+ years of experience in events marketing, with experience leading teams to deliver successful B2B marketing activations

·      Strong attention to detail and logistical components for event planning

·      Ability to lead and grow a team

·      Proven ability to lead geographically dispersed teams and manage complex projects simultaneously

·      Outstanding communication and presentation skills with the ability to influence at all organizational levels

The Quickbase application development platform uses AI to empower anyone, regardless of technical or developer expertise, to easily build and customize scalable business solutions in just a few clicks, without compromising security, or IT governance and control. By connecting everything through a single source of truth, the Quickbase helps businesses mitigate risk, reduce waste, and cut down on unexpected costs. And with automated workflows and granular permissions, the right people will have access to the right information.