Director of Brand and Communications

Job Description

LinkSquares is the leading contract lifecycle management company in the legal industry, named a Strong Performer in The Forrester Wave™: Contract Lifecycle Management (CLM). 

Businesses run on contracts—they drive revenue, manage obligations, enable financing, and support reporting activities. Our AI-powered CLM SaaS product suite delivers end-to-end solutions trusted by some of the world’s most respected organizations, including DraftKings, Wayfair, TIME, and the Boston Celtics. We are proud to support our customers in achieving their goals, and remain dedicated to delivering value and innovation to meet their needs.

We ranked #174 on Deloitte’s Fastest-Growing Companies in North America, named “Contract Management Solution Provider Of The Year” by LegalTech Breakthrough Awards, and were proudly featured at #707 on the 2024 Inc. 5000 list of America's fastest-growing private companies.

At LinkSquares, our AI-powered, end-to-end contract management and analytics platform takes the manual, time-consuming, tedious tasks out of the contracting process. With LinkSquares, legal, finance, HR, and procurement teams save time, cut costs, and improve business outcomes. We are a 200+ person company headquartered in downtown Boston.

LinkSquares is looking for a Director of Brand & Communications to develop and implement our long-term marketing communication strategy, reporting directly to the CMO. Responsibilities include planning, development, implementation of all external marketing communications programs including PR, brand management, advertising, content creation, website management, thought leadership, social and corporate event strategies. Lead and direct the efforts of the marketing communications staff. Coordinate with the other functions of the global marketing team at both strategic and tactical levels to ensure brand, message, positioning and communications are cohesive and support the overall corporate objectives.

Responsibilities

• Create, implement and measure the success of a comprehensive communications strategy that will enhance brand awareness, reputation and position within our market
• Develop, and promote the mission, vision and brand identity; ensure all internal and external communications adhere to brand guidelines
• Conduct relevant market research to measure brand reputation, monitor trends and adjust the brand strategy as appropriate
• Develop and execute the centralized editorial, thought leadership and advertising calendar; ensure alignment of event, social and campaign strategies
• Manage the strategic and creative design of marketing communications activities and materials including advertising, website, thought leadership, social media, video production, live and virtual events, and external presentations
• Own the content marketing strategy and work collaboratively with product marketing and demand generation team
• Measure and report on the impact of communications and campaigns through earned, owned, and social media channels
• Manage and maintain marketing communications resources, including digital capability tools, content management systems
• Coordinate media interest in LinkSquares and ensure regular contact with target media, editorial boards, press and appropriate response to media requests
• Lead special projects as required, including customer conference, rebranding efforts
• Manage external PR, digital and branding agencies

Qualification/Experience

• Bachelor’s degree in communications, marketing or other business-related field
• 7-10 years of experience in B2B SaaS companies, with a focus on PR, content creation, progressive digital and multi-media marketing experience
• Knowledge and familiarity with all forms of existing and emerging communications opportunities across web, email, and social media platforms
• Strong interpersonal, communications and organizational skills, effective writing, editing and proofreading skills
• Exceptional organizational skills and ability to handle multiple projects simultaneously and consistently meet deadlines
• Excellent writing, positioning, messaging and collateral development skills
• Ability to inspire and foster innovation, collaboration, transparency and team effectiveness.
• Technical skills: Google Suite, social media platform, web platforms, project management systems, content management systems
• Demonstrated ability to work in a dynamic, fast-paced environment
• Must be high energy, passionate and have a positive “can-do” attitude

About LinkSquares

Founded in 2015 with headquarters in Boston, we offer a comprehensive and competitive benefits package that includes medical, dental and vision plans for employees and their families, health and wellness programs, a 401(k) plan, unlimited vacation, paid parental leave and more. Learn more here: https://linksquares.com/careers/ 

For legal teams needing to move their business forward faster, LinkSquares provides a contracting platform for writing better contracts, analyzing what’s in existing contracts, and working better with their team. It differs from other tools on the market with its powerful AI insights, speed to providing tangible results, and ability to help the entire company collaborate better. LinkSquares saves companies hundreds of hours and thousands of dollars by eliminating manual contract processes and reducing the need for outside counsel. For more information, visit https://linksquares.com/.

LinkSquares is an Equal Opportunity Employer and does not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics.