Career Path: Margaret Leoffler, Marketing Manager at TriNetX
What do the career path and day-in-the-life look like for a Marketing Manager at TriNetX?
We connected with Margaret Leoffler to find out!
Also, TriNetX is hiring. Check out all of the company’s job openings on the list to the right.
Where did you grow up? What did your parents do for work?
I grew up in Brattleboro, Vermont and I moved to Stoughton, MA when I was 14. My mom is an accountant and my dad was a tire salesman.
Where did you go to college? What did you study and what were some of your initial jobs out of school?
I went to Drexel University. I studied English but wanted work experience, which is why I chose Drexel, which is a Co-Op school. My first two co-ops were in education, and my third was in a corporate communications department for Comcast. It was there where I realized I prefer working in a corporate environment. I interned there for another eighteen months, and went on to work in marketing & business development at a few different companies in Philadelphia.
What has attributed to your success thus far and has helped propel you to the position you have now?
I make it a point to be explicit and goals-driven with my managers when it comes to my professional development. I also am the type to look at my colleagues as collaborators, not competition. I really enjoy coordinating projects across departments and try to make sure I have a good working relationships with the different departments. I really do think that success can be had when you position long-term projects as something we’re all working on together.
Can you share the high-level responsibilities of your current position as Marketing Manager at TrinetX?
Much of my work is based on lead generation. I currently manage our webinar series which occurs quarterly. I also project manage the creation of our marketing materials, ensuring that our many collaborators contribute and sign off by the deadline. I also coordinate programming for many our events. There are many one-off projects and requests coming in from the company all the time.
Any tips for someone considering a career in Marketing?
Do your research; see what other similar companies are doing so you can stay up-to-date on the latest marketing trends.
Day in the Life
Coffee, tea, or nothing?
Coffee! We have cold brew taps in our office and I definitely take advantage of that perk daily.
What time do you get into the office?
Between 8:30 and 9 AM.
What are three things that motivate you in your role?
My company is a very welcoming place to work. I really like my coworkers; being a woman at a tech company can sometimes be a challenge, but TriNetX has a great group of supportive women working here, many in visible leadership positions, which makes a huge difference. I attached a photo of a gift given to the women of our office on International Women’s Day, which included a book of inspirational quotes from women throughout history, and some cute custom cookies.
What time do you head out of the office?
Usually 5 PM.
Do you log back in at night or do you shut it down completely?
It depends; if we have a deliverable or event within the week I will, and I’ll check email in the evenings after dinner.
Any productivity hacks?
Keep a checklist of items you need to do, however small they may be. I keep mine in a file on my desktop, and I’ll often add pictures and use funky font colors to keep it cheerful.
What are the 3 apps that you can’t live without?
Twitter, Spotify, and Slack.
Who do you admire or call upon for professional advice?
Images courtesy of Margaret Leoffler