: Video Producer
225 Franklin Street, 10th Floor
Boston, MA 02111

The Video Producer is responsible for overseeing the production of high-quality marketing video and audio content that helps Klaviyo and its customers grow their businesses. S/he will manage video and audio content projects from start to finishfrom ideation to storyboarding to filming to editing to collaborating on distribution plans to measuring performance.

Youll creatively tell stories through both short and long-form video and audio content (social ads/teasers, show-based content, etc.), and youll work closely with Klaviyos content strategists and the creative team to turn concepts into content and create high-quality video and audio projects that both entertain and educate the audience while aligning with Klaviyos brand.

Content is the cornerstone of our plan to build awareness for Klaviyo and to grow our community, so youll be playing a critical role in the growth of our business and in helping both Klaviyo and its customers achieve business goals.

The successful candidate is first and foremost a marketer who understands how to identify the best format to tell compelling stories. S/he will know how to coach your fellow Klaviyos on what makes for exceptional video/audio content, and how to keep the content production process moving smoothly and on-brand.

Youll be part of the Content Marketing team and youll report to Klaviyos Managing Editor.

How You Will Make a Difference

  • Pitch ideas. Youll understand Klaviyos customers, their challenges and opportunities, what differences and similarities exist across segments and personas, and youll regularly contribute ideas for highly engaging video and audio content thatll help to solve business problems and make an impact.
  • Create video and audio content. Youll collaborate with content strategists, demand gen leads, and creative team members to come up with new ideas for video and audio-based content thatll appeal to an audience across a variety of marketing channels and at different stages of their buyer journey. Ultimately, youll bring video and audio-based creative ideas to life.
  • Manage production and production logistics. You know what goes into producing high-quality video and audio content, and youll handle the production process from end to endeverything from scoping projects to scripting videos to scouting locations to pulling permits to gathering props and more.
  • Book and prep on-air talent. Youll identify, schedule, coach, and prep on-air talent so our video and audio content are both easily digestible and fun to watch/listen to.
  • Develop a strategy for Klaviyos YouTube and IGTV channels. Youll collaborate with Klaviyos social media strategist to ensure video and audio content is easily discoverable and binge-able by our audience.
  • Monitor performance. Youll collaborate with team members to keep an eye on and share how many people are watching, sharing, and signing up for our content.

Who You Are

  • Youre a rock-star creative thinker, storyteller, and communicator.
  • Youre an expert in distilling information into easily understandable and engaging video and audio content, and you enjoy coaching and mentoring people on how to create great content across these formats.
  • You have experience with professional-grade camera, lighting, and audio equipment, and youre proficient with video and audio editing software and post-production techniques.
  • Youre curious by nature, youre just as comfortable being on-air as you are behind the scenes, and youre energized by being part of a fast-paced, entrepreneurial business.
  • You have at least five years of experience working either with or for B2B brands, preferably with experience marketing to fellow marketers.
  • If you can create motion graphics and animations, thats a plus!

Klaviyo is a high growth Boston startup that prides itself on building a large, fast-moving, and sustainable business. Our marketing software is helping more than 28,000 innovative ecommerce brands get better at connecting with their customers. Were deeply passionate about learning, solving tough problems, and helping one another level up in all things. Working at Klaviyo means youll work on things you never imagined you would. Youll grow in ways you didnt consider possible. And youll do the best work of your career with people who are just as motivated and talented as you are. If this sounds like your ideal place to work, drop us a note!