Job Post

Vertical Marketing Manager, News Partnerships

Facebook
770 Broadway
New York, NY 10003
We're looking for an experienced marketing professional to join our Global Business Marketing team to lead and execute the integrated marketing strategy for our news publishing partners. This person will create and execute marketing plans and develop thoughtful narratives which drive partner value and drive product adoption. The ideal candidate is a strategic problem solver that can utilize both creative and analytical experience to build solutions. This person should bring a proven track record of leading marketing campaigns, building event strategy, and developing best-in-class presentations and marketing materials for a media or technology company.    RESPONSIBILITIES
  • Build and execute world-class partner integrated marketing programs, campaigns and communications for news partners
  • Shape global marketing strategies, develop and launch innovative programs, and help steer regional executions to drive partner value and support Facebook's news narratives
  • Produce high profile creative presentations and marketing collateral that resonates with publishers on a global stage
  • Contribute strategic vision to our content development and storytelling efforts (blogs, video series, etc.)
  • Work closely with program teams to craft effective event marketing strategies
  • Grow adoption and education of Facebook's suite of tools through developing and spearheading audience-led partner education programs, including overseeing drafting playbooks and producing instructional video series
  • Serve as a cross-functional leader, collaborating closely with partnerships, product leadership, analysts, research, and more to drive high impact results
    MINIMUM QUALIFICATIONS
    • 6+ years work experience in Marketing, Partnerships or Sales-Marketing
    • Experience developing presentations and collateral
    • Experience defining, developing, and leading audience-led marketing campaigns and activations to drive engagement, reach and growth
      PREFERRED QUALIFICATIONS
      • BA/BS degree or higher
      • Marketing experience at a fast-paced news, technology or media company with focus on integrated partner marketing
      • Experience with crafting and executing event marketing strategies
      • Experience working in a startup unstructured environment
        Category: Marketing
        Full-time

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