: Lead Copywriter, Content
250 Greenwich St, Fl. 36
New York, NY 10006


Better is redefining homeownership and making it simpler, fasterand most importantlymore accessible for everyone. We leverage technology and expertise to find ways that we can make the homebuying journey more approachable and understandable. 

  • Right now were funding over $2 billion in home loans per month
  • Weve funded over $14 billion in loans and $3.5 billion in insurance 
  • We ranked #1 in the U.S. on LinkedIn's Top Startups 2020
  • We ranked #11 on Fortunes Best Places to Work in Financial Services 2020
  • Our Founder and CEO was named in Comparably's Top 25 CEOs for Diversity
  • We were listed to Forbes FinTech 50 2020
  • And #15 on the 2020 CNBC Disruptor 50 
  • Weve secured over $254 million from our investors to date 

Our company is made up of driven, passionate people who bring their unique backgrounds and perspectives to everything we do and we are committed to fostering diversity, multiculturalism, and inclusion. We see the perspectives that each person brings and a diverse workforce as essential for individual and collective success. We believe its important to foster a company culture that encourages curiosity and passionfrom employee resource groups and learning opportunities to team outings and community outreach.

What youll do as a Senior Copywriter, Content

  • Build out the Better.com editorial offering with short-, medium-, and long-form writing
  • Make sense of complexity with conversational writing that aligns with strategic objectives
  • Work alongside content and SEO experts to engage audiences at multiple touchpoints
  • Respond to feedback provided by internal department heads and external stakeholders
  • Educate readers on their long and sometimes complicated path toward homeownership

What were looking for in a Senior Copywriter, Content

In this role, youll partner closely with content strategy to produce expert-driven commentary that lives across the Better digital ecosystem. Ideally, youre the kind of person who can dive head-first into a complicated topic and come out on the other side with a well-rounded point of view that you can articulate to others.

  • You have at least 5+ years copywriting experience
  • You have a portfolio that shows a rich, creative spectrum of copywriting work
  • You can identify content pieces that will support your clients marketing goals
  • You can take complex information and reframe it in a way that anyone can understand
  • You are at least somewhat familiar with the world of finance (or you're down to learn)
  • You are empathetic by nature and work well with others
  • Youre at the expert level in G-suite (bonus if you know your way around Figma)
  • Youre a self-motivated individual who doesn't wait to be told what to do
  • You take criticism in your stride and know when to stand up for your ideas
  • You die a little inside when you see that someone left out an Oxford comma

The Better mission is rooted in values that drive us.

  • We do whats in the best interest of the consumer, not ourselves
  • We have growth mindsets, not fixed ones
  • We believe that success lies in execution, not credentials
  • We act like owners, not just employees
  • We work to find answers on our own, not wait for them to be given to us 
  • We optimize for mission, not ego

Our mission speaks for itselfwe continue to outpace the industry at every turn. Weve recently joined forces in partnership with Ally Bank, and our backers have helped build some of the most transformative tech and finance companies in history. Kleiner Perkins, Goldman Sachs, American Express, Citigroup, Activant Capital, Ally Bank, and others have invested in our vision for what homeownership can be.

Better is an equal opportunity employer. We do not discriminate on the basis of race, color, religion or religious creed, sexual orientation, gender, gender identity, marital status, family or parental status, disability, military or veteran status, age, or any other basis protected by law. All employment decisions at Better are based on a persons merit, business needs, and role requirements.

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