Facebook: Immersion Program Manager


Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities - we're just getting started.


The Product & Service Operations (PSO) teams mission is to build a service engine that solves todays customer problems, and prevents tomorrows. Solving problems is at the core of what we do. We think in customers shoes and strive to solve problems at the root, and broadly. We embrace a culture of innovation, ownership & accountability. We combine deep expertise in our products with operational and analytical skills to design and manage scalable processes that support millions of advertisers across dozens of complex products. Our unique view on both product and service allows us to partner with teams across Facebook to drive our business forward by representing the customer and combining quantitative with qualitative signals to drive product improvements and scale operations. PSO is made up of multiple teams that focus on alpha/beta product testing, connecting product teams with customers, and providing operational and technical support for business products, data management, and scaling the process of measuring outcomes from Facebook media buys.

As an Immersion Program Manager, you will partner with product team members including Product Marketing Managers, Product Managers, Designers, Researchers and Engineers to execute on the Customer Immersion roadmap. You will intake requests for immersions that directly connect these product team members with our Facebook global managed clients and agencies. Your management of these client meetings are critical in providing learning opportunities for our product teams and in creating mutually satisfying exchanges between our partners and Facebook. The product teams will use the insights from these immersions to identify product mark.

Required Skills

  • Run cross-functional meetings to understand immersion goals and to prep teams for direct client interactions
  • Work with our Sales teams to identify appropriate clients for each client meeting
  • Work directly with clients to coordinate scheduling of client meetings and set expectations
  • Plan multi-day in-market experiences for product teams as they travel from client meeting to client meeting
  • Compile key product and market information into client briefs and immersion prep documents
  • Work with vendors to provide in market translation support
  • Schedule team debrief sessions
  • Communicate proactively to mitigate challenges, roadblocks in immersion preparation
  • Simultaneously manage multiple immersion projects on different product teams
  • Willingness to travel up to 20% of time, including internationally

Employee Testimonials

Edward Fagin (Photo credit: Ryan Mack)
Edward Fagin
Engineering Manager

I'm an engineering manager on our real-time infrastructure team, and my team focuses on GraphQL Subscriptions — a component of the widely-used GraphQL open source query language for APIs — that makes it easier for engineers to build real-time features into their products. At Facebook, this framework powers a number of features that people use every day, including comment-typing indicators and streaming reactions on live videos.

At Facebook, you have the opportunity to contribute to an incredibly wide range of infrastructure projects. While our engineers have a variety of expertise, they share a passion for solving complex engineering challenges at scale. It's humbling to know that everything you work on can potentially impact more than two billion people around the world.

Vaneeta Singh (Photo credit: Ryan Mack)
Vaneeta Singh
Engineering Manager

We develop the network software for Facebook applications on iOS and Android platforms. This includes measuring and improving performance, reliability, security, and efficiency of network communication with Facebook servers. Getting the most out of a diverse set of worldwide mobile networks, and millions of handsets with a wide range of hardware capabilities is challenging as well as fun. All this while we play good citizens in these networks and are mindful of the device battery, storage, and data consumption.