: Digital Media Manager
500 Rutherford Ave, Suite 201
Boston, MA 02129

Employee Testimonials


Digital Media Manager  

Indigo improves grower profitability, environmental sustainability, and consumer health through the use of natural microbiology and digital technologies. Utilizing beneficial plant microbes and agronomic insights, Indigo works with growers to sustainably produce high quality harvests. The company then connects growers and buyers directly to bring these harvests to market. Working across the supply chain, Indigo is forwarding its mission of harnessing nature to help farmers sustainably feed the planet. The company is headquartered in Boston, MA, with additional offices in Memphis, TN, Research Triangle Park, NC, Buenos Aires, Argentina, and So Paulo, Brazil. http://www.indigoag.com/      

The Digital Media Manager plays a critical role in contributing directly to Indigos growth.  Working closely with integrated marketing leads and product marketing leads, you will be responsible for developing, implementing and overseeing digital marketing campaigns that deliver against quarterly goals.  This role requires being adept at all forms of digital media and measurement while understanding the role it plays in the communication mix.


  • Provide insight into performance of existing digital campaigns 
  • Demonstrate solid understanding of grower channel consumption behaviors and media habits
  • Research, evaluate, and prepare new information for paid digital media plans
  • Own campaign development process from partner evaluation, to negotiation, to execution, to measurement (specs, billing, trafficking)



  • Detail-oriented
  • Strong interpersonal, written and verbal communication skills.
  • Ability to multi-task and meet deadlines while paying attention to details.
  • Ability to work effectively across functional groups or geographic offices.
  • Good project management, planning and organizational skills.
  • Ability to work independently, yet seek help when needed.
  • Maintain relationships in the display and emerging media community.



  • 5-7+ years of digital planning and buying experience
  • Marketer / agency experience in digital media strategy and investment
  • Knowledge of  Video, Social Media, Display and various buying methodologies (CPM, CPC, CPA), etc.
  • Experience in self-serve programmatic and social platforms (display, video, social, dOOH, audio, native) 
  • Fluency in data-driven targeting, lead generation and reach strategies
  • Ability to maintain accurate financial records, analyze data, optimize and ensure campaign goals are being fully met.



Employee Testimonials

Kelsey Steinbeck
Director, DevOps

"Working at Indigo allows me to make a positive impact on our Planet while also being part of industry disruption and innovation. I get to combine personal goals of doing positive things in the World while still getting to work on innovative technologies and solutions. It really can’t be beat!"

Daniel Glasgow
Software Engineer

"What drew me to Indigo was the opportunity for growth. Not just personal growth, although that’s appealing too, but the growth of the whole product. There are a million paths to pursue and we’re not penned in by existing structure."

Cassandra Ball
Cassandra Ball
Sr. Research Associate

"I love the lab culture of Indigo. It's great being surrounded by both hard-working and fun-loving people. Most of our experiments are challenging and having the support of coworkers throughout the day really makes it fun for me."

Trudi Baker
Trudi Baker
Senior Manager

"From the early days when the whole company consisted of less than 20 people, I remember EVERYONE would gather for lively brainstorming sessions, the founder of the company, bench scientists, data scientists, lab techs, an attorney - everyone participated and listened and learned from each other's experiences and opinions. Today Indigo is much larger, but this spirit of open communication and collaboration is still strong. We collaborate through our everyday work, through software like our online innovation exchange where we bounce ideas off each other, and through "hands-on" brainstorming sessions where we learn a new assay and some of the points which are most challenging and can share ideas about how to make it more efficient."

Lisa Hoopes
Sr. Software Product Manager

"I'm psyched to be building products that will help Growers sustainably feed the planet and put healthy food on people's plates. Working alongside genuine, kind, smart individuals I get the chance to combine my passion for health, nutrition and technology every day... and that's awesome."

Rachel Raymond
COO, North America

"I've spent my whole career in agriculture and always have been interested in the way technology can change farmers' lives. For US farmers, better technology might mean more profitability and the chance to keep the farm in the family for another generation. For farmers in many places in the world, like Central America or Southeast Asia, technology can mean the opportunity to send the next generation to school rather than keeping them home to help on the farm. We all count on farmers to be there for us, and bringing technology to the market that can make their lives easier is the most rewarding facet of Indigo's mission and my role within it."

Eda Reinot
VP, Regulatory

I find the most rewarding part of my job at Indigo is the opportunity to work with colleagues who have extraordinary talent and passion for what we are trying to accomplish as a company.