: Video Producer

As a Video Producer, youll oversee the production of high-quality marketing video and audio content that helps Klaviyo and our customers grow their businesses. Youll manage video and audio content projects from start to finishfrom ideation to storyboarding, filming to editing, and collaborating on distribution plans to measuring performance. 

How Youll Make a Difference

Content is core to our plan to build awareness for Klaviyo and to grow our community, so youll be playing a critical role in the growth of our business and in helping both Klaviyo and our customers achieve business goals.

Youll employ a story-first strategy across content, which means youll identify the best format through which to tell particular stories across all marketing channels. 

Youll creatively tell stories through both short and long-form video and audio content (social ads/teasers, show-based content, etc.). Youll work closely with Klaviyos content strategists to turn concepts into content and create high-quality video and audio projects that both entertain and educate the audience while aligning with Klaviyos brand. 

What Your Work Will Look Like

Youll be part of the Content Marketing team and youll report to Klaviyos Managing Editor. 

  • Pitch ideas. Youll understand Klaviyos customers, their challenges and opportunities, what differences and similarities exist across segments and personas, and youll regularly contribute ideas for highly engaging video and audio content thatll help to solve business problems and make an impact.
  • Create video and audio content. Youll collaborate with content strategists, demand gen leads, and creative team members to come up with new ideas for video and audio-based content thatll appeal to an audience across a variety of marketing channels and at different stages of their buyer journey. Ultimately, youll bring video and audio-based creative ideas to life.
  • Manage production and production logistics. You know what goes into producing high-quality video and audio content, and youll handle the production process from end to endeverything from scoping projects to scripting videos to scouting locations to pulling permits to gathering props and more. 
  • Book and prep on-air talent. Youll identify, schedule, coach, and prep on-air talent so our video and audio content are both easily digestible and fun to watch/listen to. 
  • Develop a strategy for Klaviyos YouTube and IGTV channels. Youll collaborate with Klaviyos social media strategist to ensure video and audio content is easily discoverable and binge-able by our audience. 
  • Monitor performance. Youll collaborate with team members to keep an eye on and share how many people are watching, sharing, and signing up for our content. 

Who You Are

  • Youre first and foremost a marketer who understands how to tell easily understandable and compelling stories through highly engaging video and audio formats. 
  • You know how to coach your fellow Klaviyos on what makes for exceptional video/audio content, and how to keep the content production process moving smoothly and on-brand. 
  • You have experience with professional-grade camera, lighting, and audio equipment, and youre proficient with video and audio editing software and post-production techniques. 
  • Youre curious by nature, you draw your inspiration from anywhere but typical corporate content, and youre energized by being part of a fast-paced, entrepreneurial business. 
  • You have at least five years of experience working either with or for B2B brands in a video production capacity, preferably with experience marketing to fellow marketers. 
  • And if you can create motion graphics and animations, thats a plus!

Get to know Klaviyo

Klaviyo is the worlds leading owned marketing platform known for accelerating revenue for online businesses using the channels they own like email, web, and mobile. Enabling companies to leverage these owned marketing channels, Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. And unlike other marketing platforms, Klaviyo doesnt force companies to compromise between advanced functionality or ease of use - so companies of all sizes are able to maximize their sales quickly. Thats why over 50,000+ innovative companies like Unilever, Custom Ink and Eventbrite sell more with Klaviyo.