: Senior Brand Campaign Manager
480 Pleasant St,
Watertown, MA 02472

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Markforged is reinventing manufacturing with the most affordable 3D metal and carbon fiber printers capable of producing parts strong enough for the factory floor. Engineers, designers, and manufacturing professionals all over the world rely on Markforged metal and composite printers for tooling, fixtures, functional prototyping, and high-value end-use production and optimizing their manufacturing and supply chains. Founded in 2013 and based in Watertown, MA, Markforged has about 250 employees globally, with $137 million in both strategic and venture capital. Markforgeds vision is a world in which you build anything you imagine. Markforged was recently recognized by Forbes in the Next Billion-Dollar Startups list and listed as the fastest-growing 3D printing company in the US in the 2019 Deloitte Fast 500. To learn more about Markforged, please visit https://markforged.com.


The Senior Brand Campaign Manager will be responsible for owning the Markforged brand and ensuring that it shows up in a unique, powerful and consistent way across advertising and media touchpoints while exciting our target audience. To succeed in this role, you will need to combine business strategy, creative direction and cultural understanding. You will oversee the creation of integrated marketing plans that you bring to life by collaborating with a variety of creative resources and map into multiple points in the customer journey at a global and regional level. Ultimately, you will be held accountable to triple our brand awareness over a 3 year time horizon.

In this role you will:

  • Develop and execute strategies to elevate Markforgeds brand awareness in the market with our target audiences.
  • Own the interface between the Markforged marketing team and our embedded creative agencies while helping to build a new in-house creative team.
  • Design, plan and execute integrated brand marketing campaigns across all marketing touchpoints.
  • Represent the brand and collaborate with the other marketing functions to ensure projects are on track and at the highest quality.
  • Create and execute strategies based on best media practices, competitor tactics, and the latest trends to ensure the most impactful campaigns.
  • Track campaign KPIs, identify areas for improvement, and pivot when needed, and report on progress to senior leadership.
  • Manage a brand advertising budget and ensure forecasts and spend are accurate on a monthly basis.
  • Ensure advertising follows brand and writing style guidelines, and act as a core gatekeeper of all things brand.
  • Effectively manage multiple priorities and meet stated deadlines while delivering quality results.

What we look for:

  • 6-10 years of relevant marketing campaign, media planning and buying, and brand management experience.
  • Advanced understanding of media vehicles and channels with in-depth understanding of digital media.
  • The ability to work in a fast paced environment managing multiple stakeholders and priorities, balancing short and long-term needs and implications.
  • Ability to inspire and influence agencies, teams and stakeholders at all levels.
  • A self-starter who can work independently and act as a leader, bringing new ideas to the table.
  • Experience working on global campaigns and partnering with multiple territories and agencies.
  • Experience developing and presenting material to a senior level audience.
  • Intellectual curiosity, strong work ethic, and solid business acumen.
  • We use Apple computers and G-suite collaboration tools. While experience with these tools is not required, the ideal candidate will be excited to broaden their knowledge and embrace change.


Why Markforged?

Help us reinvent manufacturing.

We are reinventing manufacturing so that engineers can build anything they imagine.


We are one team that wins together!

You will be engaging every day with passionate and dedicated individuals in a collaborative environment working towards making best-in-class products.


Perks & Benefits

We offer a competitive compensation package and a full suite of benefits, including medical insurance, dental insurance, vision insurance, 401(k), parental leave, commuter benefits, open PTO policy, and more.

Our work environment includes casual dress, a fully stocked kitchen, bike storage, free parking, weekly catered lunches, and fitness perks.

You will have unlimited access to our 3D printers for professional and personal parts!


Why Markforged?

Help us reinvent manufacturing.

We are reinventing manufacturing so that engineers can build anything they imagine.


We are one team that wins together!

You will be engaging every day with passionate and dedicated individuals in a collaborative environment working towards making best-in-class products.


Perks & Benefits

We offer a competitive compensation package and a full suite of benefits, including medical insurance, dental insurance, vision insurance, 401(k), parental leave, commuter benefits, open PTO policy, and more. Our work environment includes casual dress, a fully stocked kitchen, bike storage, free parking, weekly catered lunches, and fitness perks. You will have unlimited access to our 3D printers for professional and personal parts!


Markforged values the differences among our employees and provides equal employment opportunities to all employees and applicants for employment. These differences include but are not limited to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, disability, gender identity, results of genetic testing, or service in the military. This goal emphasizes the development of inclusive work environments that capitalize on each employees skills, experience, and unique perspectives as we strive to achieve an unparalleled standard of excellence.


To all recruitment agencies: Markforged does not accept agency resumes. Please do not forward resumes to our jobs alias or Markforged employees. Markforged is not responsible for any fees related to unsolicited resumes.

Full-time