Rapid7: Product Marketing Manager - Global Services
Rapid7
120 Causeway Street
Boston, MA 02114

Employee Testimonials

Helen Ackers Rapid7

Video

Rapid7s Product Marketing team is responsible for leading go-to-market strategy and execution for our portfolio of products and services. This specific role will oversee the Rapid7 Services portfolio, which is comprised of penetration testing, advisory services, incident response, and training services. The Product Marketing Manager serves as the business owner and acts as the expert in communicating the value of our professional services to both internal stakeholders and customers. Serving as a cross-functional leader, this person works with Sales, Services, Marketing, Finance, Operations, and Customer Success teams to develop ongoing initiatives for driving revenue and overall Rapid7 growth.

Here's what you'll be up to...

  • Work with teams across the organization to research, plan and implement go-to-market tactics that drive demand, customer adoption, and revenue.
  • Lead and take accountability for business resultsmarket share growth and dominance within the market.
  • Form, align, and lead cross-functional teams to deliver on go-to-market initiatives.
  • Be an evangelist and spokesperson for your Rapid7 Services, communicating and educating internal and external stakeholders (customers, channel partners, press, industry analysts).
  • Develop and help refine marketing content including sales collateral, thought-leadership presentations, speaking engagement abstracts, website content, videos, blogs, press releases, by-lined articles, webcasts, whitepapers and more.
  • Position our sales channels to win through effective sales enablement initiatives (and participate in sales calls when needed).
  • Represent and influence go-to-market activities in product strategy discussions.
  • Know our customers, their pain points and their success stories. Drive customer fluency throughout the organization.
  • Thoroughly understand and stay abreast of the customer and competitive landscape, Rapid7's products, and industry news to best influence our marketing strategy.
  • Champion the effort to continuously experiment with different go-to-market strategies, applying learnings along the way.

Here's what you have...

  • 5+ years product marketing experience.
  • Marketing experience within technology, security, data analytics, professional services is preferred.
  • Outstanding verbal communications and skilled in creating content and delivering presentations to support sales and marketing initiatives.
  • Strong writer and collaborator who understands how to communicate with a wide variety of audiences.
  • Ability to translate technical concepts into business value for internal and external stakeholders.
  • Proven ability to handle multiple projects at once, with multiple stakeholders, and to get products/features launched on-time.
  • Collaborative and team-oriented, with an ability to build strong working relationships across levels, departments, and geographically dispersed office locations.
  • Available for occasional travel to industry conferences and events.

About us...

Rapid7 (NASDAQ: RPD) is a team of highly motivated individuals dedicated to making the world a safer place through innovative cybersecurity solutions. With over 7,200 customers (including half of the Fortune 100) across 120 countries, Rapid7 aims to give Security, IT, and Development teams the tools needed to dramatically improve their security operations. Consistently named one of the best places to work by the Boston Business Journal, Rapid7 views its people as its most important asset and invests heavily in employee career development and company culture.

Full-time

Why We Work Here

James Green
Director of Engineering, Engineering, Software Development

"My favorite memory of being a 'Moose' is our first ever company-wide hackathon in Cambridge. After a fun–filled week for the company kick-off, we still managed to deliver, through the night, on some amazing ideas."

Brett Garofalo
Manager, Mid-Market Sales

"I am not a natural–born salesperson or leader. Rapid7 gave me the mentorship opportunities and leeway to develop those skillsets. Having the support of my management allowed me to take risks and learn from mistakes instead of being tentative and afraid to put myself out there."

Helen Ackers Rapid7
Helen Ackers
Marketing Specialist

"Every time you feel a little more comfortable with your job and what is expected from you, there is always something new to learn and something to add to the repertoire! I love this, it means every week I can see myself developing in my career."

Aniket Menon Rapid7
Aniket Menon
Manager, Enterprise Deployments

"I love the infectious energy and fast–paced nature of the job. Unrelenting progress towards becoming the #1 company in Cyber Security. The sheer number of Products and Services we have launched in the last two years is a staggering achievement."

Dennis Nahas Rapid7
Dennis Nahas
Systems Administrator

"The most fulfilling moments are seeing our products name dropped in the security press, knowing we all contributed to that."

Ashley Seamans Rapid7
Ashley Seamans
Director of Business Intelligence

"There's never a dull moment and always a new challenge to tackle. I have had the opportunity to work with people across the company on product launches, acquisitions, our global sales expansion and lots of new programs, each with its own hurdles but all equally rewarding."

Chris Wallace Rapid7
Chris Wallace
People Strategy Manager

"It's pretty cool to look around the room and know that I played a part in making all of that happen, and that I hopefully helped those people move into a role that they find really rewarding and exciting. Especially in a company where they in turn can have a big impact and take their careers to the next level. The fact that they are all good people, and that we all manage to have a bit of fun in the process, helps too."

Stephanie Philips Rapid7
Stephanie Philips
Counsel and Director, Contracts, Legal

"I love the truly collaborative team effort from everyone across the board – people are always willing to join an effort or a conversation to make a difference and find a solution, and they don't feel bound by their job descriptions or departmental functions if they have expertise that will help out a fellow Moose."

Roy Hodgman Rapid7
Roy Hodgman
Data Scientist

"I feel that [our core value for] continuous learning best represents me because it's been essential to my career here. There are no shortage of tools and techniques that can be applied to the projects I work on, and despite what I think I might know about the problem at hand, more often than not there are new and novel ways to approach it."