Rapid7: Product Marketing Manager- Application Security
Rapid7
120 Causeway Street
Boston, MA 02114

Employee Testimonials

Helen Ackers Rapid7
Aniket Menon Rapid7

Video

Rapid7 (NASDAQ: RPD) is a team of highly motivated individuals dedicated to making the world a safer place through innovative cybersecurity solutions. With over 7,200 customers (including half of the Fortune 100) across 120 countries, Rapid7 aims to give Security, IT, and Development teams the tools needed to dramatically improve their security operations. Consistently named one of the best places to work by the Boston Business Journal, Rapid7 views its people as its most important asset and invests heavily in employee career development and company culture.

Rapid7's Product Marketing Team is responsible for leading go-to-market strategy and execution for our portfolio of products and services. As the Product Marketing Manager-Application Security, youll be responsible for our application security line of business. Youll be the business owner, partnering with Sales, Marketing, Product, Finance, Operations, and Customer Success teams to lead ongoing initiatives that drive customer adoption of our application security portfolio. Youll share accountability for quarterly business results by aligning teams across the organization around a unified go-to-market strategy, which is based on your ongoing strategic analysis of customer values, market dynamics, and product capabilities.

Responsibilities:

  • Strategy Leadership: Continuously improve our competitive position by leading teams towards a unified go-to-market vision based on insightful customer segmentation, product positioning, packaging, and messaging.

  • Accountability: Share accountability for quarterly business results through constant support of the sales effort, across channels and territories.

  • Sales Enablement: Enable sales to be expert consultants to prospective customers.

  • Marketing Enablement: Lead the marketing team in their development of promotional campaigns that create awareness, nurture prospects, and drive qualified opportunities.

  • Project Management: Operate as the organizer, manager, and leader of cross-functional go-to-market projects.

  • Evangelism: Be an evangelist and spokesperson for Rapid7s application security business, educating internal and external stakeholders (customers, channel partners, press, industry analysts).

  • Customer and market analysis: Maintain a superior understanding of market and customer insights, representing the customer voice and market point-of-view in product and go-to-market strategy discussions.

  • Ongoing improvement: Champion the effort to continuously advance the effectiveness of our go-to-market strategies and systems.

In return you will bring:

  • 5+ years in product marketing with experience in application security.

  • Expertise in interpreting business opportunities and challenges into effective go-to-market strategy.

  • Proven ability to build and lead cross-functional teams, developing and utilizing relationships across levels, departments, and geographies.

  • Superior capacity to deliver simple explanations and tell engaging stories that clearly convey who we are, what we do, why we do it, and why its best.

  • Proven success with managing projects.

  • Available for occasional travel to industry events as needed.

  • B2B marketing experience within technology is preferred.

Full-time

Employee Testimonials

James Green
Director of Engineering, Engineering, Software Development

"My favorite memory of being a 'Moose' is our first ever company-wide hackathon in Cambridge. After a fun–filled week for the company kick-off, we still managed to deliver, through the night, on some amazing ideas."

Brett Garofalo
Manager, Mid-Market Sales

"I am not a natural–born salesperson or leader. Rapid7 gave me the mentorship opportunities and leeway to develop those skillsets. Having the support of my management allowed me to take risks and learn from mistakes instead of being tentative and afraid to put myself out there."

Helen Ackers Rapid7
Helen Ackers
Marketing Specialist

"Every time you feel a little more comfortable with your job and what is expected from you, there is always something new to learn and something to add to the repertoire! I love this, it means every week I can see myself developing in my career."

Aniket Menon Rapid7
Aniket Menon
Manager, Enterprise Deployments

"I love the infectious energy and fast–paced nature of the job. Unrelenting progress towards becoming the #1 company in Cyber Security. The sheer number of Products and Services we have launched in the last two years is a staggering achievement."

Dennis Nahas Rapid7
Dennis Nahas
Systems Administrator

"The most fulfilling moments are seeing our products name dropped in the security press, knowing we all contributed to that."

Ashley Seamans Rapid7
Ashley Seamans
Director of Business Intelligence

"There's never a dull moment and always a new challenge to tackle. I have had the opportunity to work with people across the company on product launches, acquisitions, our global sales expansion and lots of new programs, each with its own hurdles but all equally rewarding."

Chris Wallace Rapid7
Chris Wallace
People Strategy Manager

"It's pretty cool to look around the room and know that I played a part in making all of that happen, and that I hopefully helped those people move into a role that they find really rewarding and exciting. Especially in a company where they in turn can have a big impact and take their careers to the next level. The fact that they are all good people, and that we all manage to have a bit of fun in the process, helps too."

Stephanie Philips Rapid7
Stephanie Philips
Counsel and Director, Contracts, Legal

"I love the truly collaborative team effort from everyone across the board – people are always willing to join an effort or a conversation to make a difference and find a solution, and they don't feel bound by their job descriptions or departmental functions if they have expertise that will help out a fellow Moose."

Roy Hodgman Rapid7
Roy Hodgman
Data Scientist

"I feel that [our core value for] continuous learning best represents me because it's been essential to my career here. There are no shortage of tools and techniques that can be applied to the projects I work on, and despite what I think I might know about the problem at hand, more often than not there are new and novel ways to approach it."