Job Post

Head of Marketing

PatientPing
10 Post Office Square
Boston, MA 02109

Head of Marketing

Boston, MA


PatientPing is a venture-backed health technology company based in Boston, MA that is transforming healthcare delivery. We are building a national network that connects providers with real-time notifications when their patients receive care anywhere, so that providers can better coordinate patient care. Our customers include hundreds of health systems, physician organizations, and post-acute care providers across the country. Our vision is bold to build a national care coordination network that allows providers to put patients at the center of their care.


Job Description:

PatientPing is actively hiring a full-time Head of Marketing who will develop and execute the companys overall marketing strategy, including brand management, content creation and distribution, demand generation, and user marketing. This role reports into the SVP of Growth.


The ideal candidate will have a proven track record of building and leading high performance teams in a fast-paced start-up environment, preferably within a B2B SaaS company focused on both SMB and enterprise customers. Healthcare experience is highly desirable.


What You Will Do:

Develop and execute PatientPings strategic marketing plan

Design, recruit, hire and engage a high performing marketing team

Oversee content, demand generation, product marketing and user marketing

Lead inspirational articulation of the PatientPing brand, and its growth and awareness across relevant stakeholders


What Success Looks Like:

In 3 months

Strong understanding of PatientPings products, organization and customers

Solid hypothesis on organizational design of marketing team

Built baseline strategic marketing plan for next 2 quarters

Ownership of marketing team OKRs


In 6 months...

Execution

Began building out marketing organization; clear org chart and job descriptions and objectives for each role

Took ownership of all marketing activities

Mapped customer segments and buying journeys

Outlined clear demand generation metrics in alignment with growth

Built consensus across the organization on brand strategy


In 12 months...

Made measurable impacts on companys growth and profitability

Built world-class marketing organization

Led hockey stick growth of key marketing metrics

Positioned PatientPing as high quality thought leader on key issues related to core business


What You Need:

8+ years of work experience in marketing

BA/BS degree

Experience in a leadership role in a high growth organization, building and managing a marketing organization with a strong ability to recruit, retain, and motivate existing team and future talent

Ability to think short term and long term; to be strategic and execute ("get hands dirty")

Demonstrated ability to turn company vision and product objectives into high quality messaging and collateral

Strong writing, analytical and presentation skills. Ability to understand complex problems and translate into simple concepts

High amounts of grit, humility, adaptability and curiosity

Healthcare experience a plus


What You Get:

Be on the ground floor of a rapidly growing company with many opportunities to expand the role and responsibilities

Have the autonomy to build something with a brilliant and enthusiastically supportive team

Learn best practices from world class investors and advisors

Become an expert on healthcare delivery system transformation

Receive cash and equity compensation with health, dental, and other benefits


PatientPing is proud to be an equal opportunity employer. We are committed to building a diverse and inclusive culture and celebrate authenticity. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, disability, protected veteran status, or any other legally protected characteristics.

Category: Marketing
Full-time

See What It's Like To Work Here

We connect providers to seamlessly coordinate patient care. 

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