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Growth Marketing Manager, Demand Gen

This position can be located anywhere in the United States and a Work From Home on a permanent basis is supported.

Were looking for an extraordinary Growth Marketing Manager to help expand our Demand Gen program. Were growing quickly and this is a critical role across our Marketing and Sales efforts. This person with help create industry-specific messaging platforms and research, write, and execute Demand Gen campaigns that go along with the messaging platforms. This is a great role for someone who is ready to expand their marketing career, be part of an amazing, growing team, and have a direct impact on bottom line revenue.

Specific Duties and Responsibilities:

  • Conduct in-depth research to identify new opportunities and consumer preferences to support campaign creation
  • Forecast market trends
  • Create messaging platform at the industry and persona level
  • Write, edit, and develop data-driven Demand Gen marketing campaigns that successfully engage key contacts at target accounts and ultimately generate and accelerate sales opportunities.
  • Collaborate and coordinate with the Sales and Sales Development team ensuring alignment on campaigns/initiatives, funnel optimization and timely lead follow-up.
  • Assist in the execution of industry-specific campaigns

Qualifications

  • 5-8 years of professional experience as a B2B Marketer
  • Experience creating customized integrated marketing campaigns including direct mail, email, and digital advertising from start to finish.
  • Experience working on joint marketing programs with sales teams, marketing teams, customers and channel partners.
  • Demonstrable expertise in Demand Gen strategies, tactics, and technologies.
  • Relentlessly high standards. Detail-oriented and deadline-driven.
  • Strong computer skills; proficient with MS Office Suite, email marketing and demand generation nurture programs, demonstrated ability with HTML a plus.
  • Excellent communication skills. Strong written, verbal and visual communicator.
  • Hubspot, Outreach, Zoominfo, and Engagio experience highly desired, but not required.

A great candidate will demonstrate the following characteristics:

  • Strategic marketer who is curious, passionate, inquisitive and proactive in terms of driving ideas and innovation to produce high quality leads for Sales team.
  • Must have worked in Marketing and ideally Demand Generation
  • Ability to express themselves clearly and concisely - both in writing and in speaking
  • Loves to learn new things and make them better
  • Enjoys being part of a team and helping them raise their game
  • Loves what they do and likes working with similar minded people

**Notice for Colorado-based candidates: Please note the base salary range for this position is between $74,400 to $108,700 (salary is dependent on experience, knowledge and skills, based on the responsibilities outlined in the job description).

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PrismHR

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PrismHR creates exceptional software and services for HR service providers and their SMB clients.

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Number of Employees

101 - 250 employees

Open Positions

5

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