Lovepop: Director of Performance Marketing

Lovepop is on a mission to create one billion magical moments and the best place in the world for hungry, creative problem-solvers. We were first introduced to America on Shark Tank in December 2015 and we have been on a rocket ship ride ever since. We are hiring a Marketing Director to lead our Performance Marketing Team to lead our continued growth and improve profitability. This is a high visibility role in a growing organization that will have a tangible impact on the success of the overall business. It is a great opportunity to develop and lead a marketing team.

What you'll do here:

  • Grow the Lovepop e-commerce business while improving profitability
  • Build and manage world-class acquisition and retention performance marketing teams
  • Own full-funnel forecasting and reporting for Lovepop.com and Lovepops marketplace business
  • Work closely with Lovepops CMO and Creative Director to develop engaging marketing content and creatives that builds the Lovepop brand
  • Lead testing and iterating for Lovepops marketing channels to lower customer acquisition costs and improve repeat rates
  • Be creative & scrappy
  • Come up with a lot of new and unique ideas; be original in brainstorming settings

What you'll bring to the table:

  • 10 years of e-commerce marketing experience
  • Direct management experience and a proven track record of building and managing a team
  • Ability to manage marketing budgets in excess of $15m
  • Experience managing agencies and coordinating with outside partners
  • Deep understanding of the performance marketing landscape
  • A process for developing customer insights based on research and testing

You'll be great if you have:

  • Experience with catalog and direct mail
  • An understanding of SEO optimization
  • Experience working closely with product teams


Full-time

Employee Testimonials

Kadyrose
Customer Happiness

My favorite thing about working at Lovepop is the people. We are all dedicated and passionate about the company that it makes most of the work not feel like work. 

Dariush
Prototyping & Office Manager

Working at Lovepop is a super rewarding experience that challenges my creativity while creating impactful products.

Julia
Industrial Designer

I love the visibility I have into what the teams outside of my immediate team is working on. I know that if I ask a question about what someone else is working on I’ll get the full answer and sometimes more.