The Grommet: B2B Marketing Manager
87 Elmwood Street
Somerville, MA 02144

Employee Testimonials

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The Grommet is seeking an analytically minded self-starter to join The Grommet Wholesale Team as a B2B Marketing Strategist. This role will grow The Grommet Wholesales Retailer and Subscriber base through day-to-day execution and optimization of Acquisition Campaigns as well as optimize revenue for current customers.

The B2B Marketing Strategist will support a wide range of Marketing activities including to varying degrees email campaigns and workflows, SEO, Facebook ad campaigns, Pinterest ad campaigns, search ad campaigns, product feed ads, and other digital acquisition programs.

Responsibilities

  • Plan and execute all digital and traditional marketing campaigns, including SEO/SEM, display advertising, drip, social engagement, direct mail, trade, etc.

  • Brainstorm new and creative growth strategies.

  • Develop and execute weekly email strategy for subscribers

  • Create and manage triggered email workflows and automate personal interactions

  • Manage Acquisition Campaigns, identifying efficiency and scaling opportunities, and implementing change

  • Monthly report on Campaign and email performance

  • Coordinate print media ads

  • Responsibility for planning and budgetary control of all Wholesale digital marketing campaigns.

  • Manage projects for B2B marketing, by developing content briefs and project plans (e.g. print catalogs).

Desired Skills & Experiences

  • 5+ years of relevant work experience

  • Marketo Certified Expert

  • Previous experience with customer acquisition via SEO, Google Adwords, Google Analytics,

  • Highly analytical and comfortable making data-driven decisions.

  • Bachelor's degree in Business or Marketing or relevant job experience.

  • A quick learner who can easily adapt in a fast-paced, dynamic environment.

  • A master multi-tasker, capable of juggling multiple responsibilities.

  • 1-2 years experience in an e-commerce environment preferred

Some of the Good Stuff

  • Work Environment: Were a fun, growing e-commerce company. Dress the way you feel comfortable. Located a five-minute walk from Davis Square. Free coffee and snacks!
  • Fun and Fast-Paced: You must be comfortable with an energetic, fast-paced environment. (Were a growing startup.) Our team is full of creative, driven people with unique vision and we like working here. Were building a disruptive product launch platform and were dedicated to making The Grommet a success.
  • Discounts: We offer discounts on hundreds of the products on our site. Sometimes, we even have free giveaways! Its perfect for gift giving.
  • Competitive salary, great benefits, and yearly bonus incentive plan based on performance
  • Culture of Mentorship and Learning: Youll get exposure to Bostons startup industry and the chance to learn from people on our team and from the industry. We host frequent information and expertise sharing events (formal and informal) at work and give team members the chance to go to out-of-office events, too.

To Apply

Your cover letter is your chance to stand out and help us get to know you! Please note that resumes submitted without cover letters will not be reviewed. In your cover letter, please tell us about yourself by answering these questions:

  • How did you hear about us?
  • Why you are good fit for this position?
  • What is your ideal career path over the next few years?
Full-time

Employee Testimonials

Mike Lovett
Marketing Specialist

If you hate the idea of a dynamic workplace, a vibrant company culture, and fun, you'll hate The Grommet, but I digress. I wanted to work at The Grommet because it seemed like an opportunity where I would enjoy the work I did and meet people I would thoroughly enjoy working with. I was right. It's been a personal and professional jackpot.  

Marie-Eve Tremblay
Jr. Web Designer

I really care about The Grommet’s mission to put an end to faceless business and highlight the people behind the products. I love what I do. Every day I get to be creative and work with things I like the most: colors, layouts, typography, and beautiful imagery taken by our in-house photography team.