Event

Thursday, May 16, 2019 - 6:00pm

Product Management for Two-Sided Marketplaces

Location: 
TripAdvisor
400 1st Ave
Needham, MA
Organization: 
BPMA

Product teams working in a two-sided marketplace need to have the finesse of a tightrope walker – the ability to manage and predict supply/demand while providing a platform to enable customers and suppliers to interact with one another. Success in this space requires managing a complex set of network effects to develop and deliver the right experience for their B2C and B2B customers alike. Three of the key relationships we’ll explore throughout the evening are:

 

  • Suppliers and partners, whose goals may not always support the best consumer experience
  • The Sales team, who are focused on finding and developing the suppliers and partners
  • Consumers themselves, whose loyalty and trust can be fragile if they sense the product is prioritizing supplier needs

 

Join TripAdvisor and BPMA to hear how your peers in product management cope with this natural tension and share the lessons they have learned. Our panel of local product leaders will include:

 

*More panelists to be announced -- check out the ones confirmed below*

 

Michael Ross, Senior Product Manager B2B Hotels, TripAdvisor

Heather Nickerson, Senior Director of Product Management Experiences & Vacation Rentals, TripAdvisor

VentureFizz Location(s): 

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