People Stack Apps + Things November Event: Sponsored by Goulston & Storrs

Tuesday, November 7, 2017 - 18:00

A Micro-Conference for Tech Managers

Tech is easy. People are hard.

Please join us at Goulston & Storrs for some no-pressure networking and learn timely, actionable people management advice that will help you build thriving high-performing teams.

 

Agenda

6pm-7pm: Registration, networking, eating, drinking
7pm-8pm: Panel & raffle prizes
8pm-9pm: More networking!

 

Ladies Lounge | Equal Pay & You

Tuesday, December 5, 2017 - 18:30

About This Event

As one of our favorite Bostonians once said, "She works hard for her money, so hard for it, honey." Sadly, no matter how hard we work, the wage gap still remains - but new policies might soon help change that in Massachusetts.

Come learn about how these policies, improved negotiating skills, and company-led initiatives are combining to make the workforce more equal - in Boston and beyond.

Agile & Scrum Fundamentals

Tuesday, December 5, 2017 - 18:30

About This Workshop

Scrum is used extensively, but not exclusively, in web and software development. Everyone from developers to business execs are now expected to know how to work using Scrum, but few are taught it and many struggle along with misinformed ideas. This workshop will cover the main principles and ideas underpinning agile and why using Scrum is the best way to run certain projects. Through games, hands-on practice and project simulations, you’ll be armed with the knowledge of how to use Scrum on a day-to-day basis.

Intro to Google AdWords

Monday, December 4, 2017 - 18:30

About This Class

Google AdWords is designed to help you reach potential customers at the exact right moment. This workshop will walk you through what you need to know to get started with this highly powerful, highly technical, advertising platform. Students will learn keyword audience targeting, how to design effective ad copy, and how to estimate you ad’s success.

Intro to User Interface Design (UI)

Monday, December 4, 2017 - 18:30

About This Workshop

In the new experience economy, the success of a digital interface is the product of human-centered design. A fundamental understanding how humans “see” the world gives visual and user experience designers the most valuable tool set they need to communicate effectively through visual design. At its core, understanding human biology and cognition are the underpinnings of user-centered design. Combine that understanding with modern UI concepts and you can create beautiful, useful and competitive experiences.

Code in One Day: HTML & CSS Crash Course

Saturday, December 2, 2017 - 10:00

About This Workshop

HTML and CSS are the fundamental building blocks of the web. Whether you're a beginner who wants to get started in web development, a designer looking to hand-code their concepts, or a marketer who wants a little more control over their CMS, you'll need to know HTML and CSS to get the job done.

This one day workshop is the quickest way to get started building websites. You will dive head first into HTML and CSS, skill up with live coding exercises, and by the end of the day you'll have a working web page to call your own.

Google Analytics Bootcamp

Saturday, December 2, 2017 - 10:00

About This Workshop

Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward.

Takeaways

  • In-depth understanding of how Google Analytics can improve the student’s web business.

  • Gain an in-depth understanding of how web analytics relates to business KPIs.

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