Job Post

Web Optimization Manager
Workable
33 Farnsworth Street, 4th Floor
Boston, MA 02210

Workable is a startup changing the way companies find and hire great people. With thousands of enterprise users and millions in venture funding, we have built the best SaaS recruiting software in the world. With offices in Boston, Greece and London, Workable doubled in size the past year and continues to grow at a rapid pace.

To support this growth and make sure that we can scale from thousands to hundreds of thousands of users, we continue to expand. This is an opportunity to join a world class software company.

The Web Optimization Manager drives web analytics and conversion rate optimization tests on Workable.com, Workable’s content site and the Workable platform. In this exciting, newly created opportunity, you’ll strategize with Product, Design, Marketing Operations and our Inbound team to identify and execute on projects that will help us convert users more efficiently.  If you are a builder, excited about making an already successful company even more so with your proven data-driven approach, then you just might be our next Workable Web Optimization Manager!  

Responsibilities:

  • Analyze and discover visitor segments, conversion and optimization opportunities, traffic trends, content planning and optimization strategies and other critical business insights to present to the business

  • Measure and specify changes on checkout/shopping cart

  • Measure all on-site marketing funnels

  • Work with Design and Product to improve funnels

  • Set up the analytics to measure click-by-click and page-by-page views of what people do in the funnels listed above

 

 Requirements:

  • 3+ years of relevant analytics experience, preferably in the media/digital, marketing/adtech space

  • Experience with Google Analytics, Kissmetrics, Heap, Mixpanel or other similar web analytics tool

  • Experience with Optimizely, Google Experiments or similar

  • Experience implementing analytics software

  • Has set up sophisticated A/B tests in customer checkout and sign-up flows

  • Experience building specifications/wireframes for the website

  • Ability to create conversion-focused copy

  • Self-motivated and resourceful, eager to tackle open-ended problems and ability to prioritize multiple projects

Benefits:

Our employees enjoy benefits that make them more productive and contribute directly to the development of their professional skills. We want to be able to attract the best of the best and make sure they keep getting better. On top of an exciting, vibrant and intellectually challenging workplace, we are offering:

  • 401(K) Plan
  • Mobile Plan
  • Health insurance plan
  • Free meals, snacks and beverages
  • Apple gear, and access to the best productivity and training tools

Workable is most decidedly an equal opportunity employer. We want applicants of diverse background and hire without regard to race, color, gender, religion, national origin, ancestry, citizenship, disability, age, sexual orientation, or any other characteristic protected by law.

 
Category: Marketing

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