Job Post

Senior Ad Optimization Specialist, Paid Social
OrionCKB
85 West Street, #2 Third Floor
Walpole, MA 02081

The Senior Ad Optimization Specialist is the primary interface and campaign optimizer for OrionCKB partners. This individual will work closely with a team of optimizers maintaining partner campaigns across Facebook, Google, Instagram, Twitter and other applicable networks with a focus on supporting our partner’s direct response campaigns.

Essential Duties and Responsibilities include the following. Other duties may be assigned:

Campaign Optimization

  • Perform data-driven optimization of partner campaigns
  • Assist team members in developing and implementing overarching partner strategies across networks
  • Work closely with the Ad Optimization team to evolve and enhance OrionCKB’s optimization strategies and execution

Partner Management

  • Proactively maintain consistent two-way communication with OrionCKB partners
  • Act as the primary day-to-day liaison with partner contacts regarding all aspects of the partner’s strategy with OrionCKB
  • Provide direction and assistance to partners in the implementation of best practices with regard to conversion tracking, attribution, and funnel optimization
  • Identify opportunities for expansion of partner campaigns across OrionCKB’s services

Qualifications

  • Excellent written and oral communications skills required
  • Desire to succeed at the highest levels and a matching work ethic
  • 3+ years experience managing paid social advertising campaigns preferred
  • Deep knowledge of Microsoft Excel or similar analytics tools required
  • Experience with use of third-party analytic software to manage campaigns (such as Smartly or Nanigans) a plus

Work Environment

The work environment characteristics described below are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions:

  • Office Environment
  • Periodic Travel
Category: Marketing

See What It's Like To Work Here

OrionCKB focuses exclusively on direct response, customer acquisition, and increasing revenue from Facebook, search & other social channels.

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