Product Manager
To Apply: info@ayeahgames.com
Date Posted: Friday September 03, 2010
Company: Ayeah Games
Location: Boston, MA
Job Description
Ayeah Games is looking for someone special: A Senior Product
Manager who will be one of our earliest employees.
The ideal candidate will have a coding background and
experience working very closely with the development team. In addition, this candidate will have a
business background with strong analytical skills and direct experience with
product pricing, packaging and promotion of online applications or games.
Responsibilities:
- Establish and maintain excellent information flow,
communications and issue tracking between marketing and development
- Focus on customer acquisition, conversion, and retention
strategies
- Work with the development team to a deliver a
demographically responsive product
- Own the initial company and product marketing strategy
- Research the competitive landscape
- Conduct focus groups which test game features and
functionality, and marketing related initiatives
- Own product metrics. Devise reports which facilitate
tracking of unique visitors and players.
Skills
- 7-10 years experience working in games, online, new or
traditional media businesses
- Strong quantitative reasoning/analysis skills
- Strong SEO/SEM/social-advertising optimization skills
- Thorough understanding of the evolution of the games and
social networking industry and technologies, and the online marketing
technologies and strategies, and brand marketing
- Must have relevant games industry knowledge and actively
study competitive landscape
- Extensive knowledge of pop culture is required
- Strong verbal and written communication skills
- Strong judgment and problem solving skills
- Bachelor’s degree in Marketing, Communications or equivalent
experience. MBA preferred