Product Manager

Monday November 19, 2012

25 Drydock Ave., 5th floor
Boston, MA 02210

Position Summary:
The Product Manager reports to the VP, Marketing and Product Management and is responsible for managing the features and functions of the CRUNCH platform. The primary responsibilities include the collection of internal and external customer requirements, conducting market research, developing and documenting detailed requirements, managing a prioritization process with all constituents, and launch activities such as internal training and beta programs. The product manager requires a blend of software expertise, product vision and market knowledge.

Key Responsibilities:

  • Specify feature requirements for current and future products and document customer use cases for all assigned products through market research and customer interactions
  • Manage the triage and prioritization process to ensure proper commitment of resources in alignment with ongoing customer activities and strategic initiatives
  • Participate in the complete product lifecycle including market and competitive research, product release plans, and product launch and tactical activities
  • Work with the VP, Marketing and Product Management and the engineering team to define current and future product roadmaps that align to the strategic goals of CRUNCH
  • Drive and communicate competitive assessment to ensure sales team can overcome objections presented in highly competitive sales engagements
  • Work with the Project Manager to manage beta projects and fulfill all activities related to organizational readiness during product launches


The ideal candidate will have:

  • 2+ years of enterprise software product management with experience in an Agile methodology
  • Experience in digital display advertising in ad serving, campaign management, trading desks, and real time bidding
  • Strong self-starter that enjoys working in a fast-paced software development environment
  • Demonstrated ability to understand a product strategy and drive all requirements and priorities to achieve the strategy
  • Demonstrated ability to bring new products to market in emerging competitive environment
  • Demonstrated ability to translate business problems into detailed product requirements
  • Demonstrated ability to think out of the box, defining not what is common or requested, but what could be
  • Exceptional communication skills, written, verbal and presentation
  • Bachelor degree required, preferably in Software Engineering or related field.
  • Ability to travel – approximately 10%

About ChoiceStream:

ChoiceStream’s audience targeted advertising solutions are proven to increase campaign performance for today’s leading brands by picking who to target and then picking what to show them.  For more than 10 years, companies have relied on ChoiceStream to create a more engaging, personally relevant experience for their consumers.  ChoiceStream’s engineers, scientists, and creative designers work in a fast and fun team environment to build the next generation campaign optimization platform to identify and reach advertisers’ ideal audiences, and engage those audiences with innovative interactive ads.

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