Marketing Specialist

Friday February 22, 2013

60 State Street
Boston, MA 02109

Nanigans Marketing Specialist 

Nanigans is the premiere social ads platform in the market, focusing on driving positive return on ad spend for performance marketers. Our company, and its data, is frequently referenced by leading technology publications as one of the largest conduits of Facebook advertising spend, driving over nine figures of ad spend from the most successful Facebook marketers.

The Marketing Specialist role will work across all functions of the marketing department. Current focus will be around content creation, blogging, lead generation, landing page creation and analysis. 

What you’ll do 

Core Functions

  •  Develop and manage lead generation campaigns
  •  Contribute content to the Nanigans blog
  •  Create industry leading collateral analyzing nuances and trends 
  •  Work closely with our sales and campaign management teams on client projects
  •  Help grow our social media reach 

Background & Experience

  •  2-4 years in digital marketing or related field
  •  Strong writing skills with a passion for education and thought leadership
  •  Visual content experience using InDesign/Keynote/PPT
  •  Understanding of lead generation campaigns (CPL, CPA, ROI)

Who you are

  •  Know how to prioritize and operate in start-up
  •  Can roll up sleeves to get the job done, can think through strategy
  •  Hungry, fast paced, agile, resilient, resourceful, a problem solver

Company Description

Nanigans develops the market-leading Facebook Advertising software platform, focused on delivering positive return on ad spend for the largest Facebook marketers. The company’s Ad Engine™ each day manages over 2 billion Facebook ad impressions that drive over 2 million performance events such as installs, registrations and purchases – making it one of the largest Facebook ad buyers.

Successful serial entrepreneurs from the social and performance marketing sectors founded the company in 2010, and have obtained funding from Avalon Ventures, who were the early investors of the breakout Facebook success story, Zynga.

Nanigans is located in the heart of Downtown Boston with more than 60 employees and is growing its vision and future rapidly.