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OwnerIQ raises $7M in funding
June 18, 2011: As reported by MediaPost, OwnerIQ in Boston, MA has raised $7M in funding. Participating in the round is Longworth Venture Partners, which joins existing investors Kepha Partners, Atlas Venture, Common Angels, and Egan-Managed Capital & Massachusetts Technology Development. OwnerIQ enables advertisers to more accurately target their online advertising, direct marketing, and market research by leveraging consumers’ purchase behavior.
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