When: Sun December 09, 2012 9:00 am
Organization: Lean Startup Machine
Location: Cambridge Innovation Center, 1 Broadway, Cambridge MA
Do any of the following apply to you? You’re…
Most new products fail not because the team didn’t have enough drive, money, or talent - it’s because these resources were not invested in constantly learning and acting to create an addictive product for their customers.
After hosting over 60 workshops in 35+ cities and with companies like SalesForce, News Corp, and TLC Labs, Lean Startup Machine has figured out how to solve this problem and has built up a community of over 3,000 innovators in the process. Lean Startup methodologies have been tried and tested in all-star companies like Facebook, DropBox, Zynga, Groupon and more.
By replacing the uncertainty of launching a new product with a process involving rapid, iterative prototyping and effective customer interviewing to test assumptions, you’ll be able develop a product that customers actually want.
We’re not a hackathon and we're not a lecture series; we take a step back and guide you through a process to empirically determine whether your product should be built in the first place, and if not, how to pivot to product success without wasting time or money.
There will be speeches from top local thought leaders, but the majority of the time will be spent applying the concepts and expanding your network.
Say goodbye to new product failure and hello to successful innovation. We don’t want to waste another minute, do you?