Launch Smart Clinic with GeoHelp & MatchupBox

When: Wed November 07, 2012 5:30 pm

Organization: MIT Enterprise Forum of Cambridge

Location: Microsoft NERD Center, , First Floor Horace Mann Room, One Memorial Drive Cambridge, MA 02142

Speaker(s): Didier Collin de Casaubon, CEO at MatchUpBox Inc; Bob Ofenstein, the Founder/CEO of 2du Media LLC


At the Launch Smart Clinic,  two companies will present their full investor presentation (not just the elevator pitch) and get feedback from both our distinguished panelists and the audience. Please join us and help these companies tighten their growth and fundraising plans while you glean insights into what investors other others are advising them.  Your input will make a difference to their success!

5:30-6:00pm  Registration, networking and something to eat

6:00-9:00pm  Two Company presentations followed by feedback

Presenting Companies

GeoHelp – Location-based Customer Service

GeoHelp is a mobile customer service platform that lets consumers communicate immediately with thousands of businesses.  Consumers experience the service using a mobile app and a private web account, where they get VIP service and video FAQ answers and/or rewards.  Businesses subscribe to this inexpensive SaaS service so they can differentiate their businesses by offering superior service to “Generation NOW” customers.  Due to their location-based filtering inherent in the GeoHelp app, businesses are able to be “top of mind” at the EXACT time that consumers are making purchasing decisions.

By using a unique combination of privacy rules and state-of-the-art security mechanisms, GeoHelp gives consumers FULL privacy, FULL control, and ZERO spam.  This environment makes it safe and easy to opt-in to 100′s of their favorite national brands and local businesses. Highly relevant news or incentives can be sent automatically based on location, user preferences or real-world service conversations.  Conversation platforms supported are Facebook, Twitter, LivePerson Chat, and a white-label GeoHelp solution.

Bob Ofenstein, the Founder/CEO of 2du Media LLC will be discussing the Problem/Solution space that led to their creation of a completely new mobile concept called “GeoHelp” which will be launched in a few months.

MatchupBox addresses the issue of identity and trust in the digital economy, because  if being visible and active online  is more important than ever, consequently controlling and maintaining a strong, authentic personal digital identity has never been more crucial.  This unique cross platform application provides users with a secure way for building and managing their Personal Online Identity based on the trust of their personal or professional networks and on their online activity.

Didier Collin de Casaubon, CEO at MatchUpBox Inc