Intelligent.ly - Improving Your Pitch with Storytelling
When: Thu November 08, 2012 6:00 pm
Organization: Intelligent.ly
Location: Intelligent.ly Campus 500 Harrison Ave Boston, MA 02118
Website: http://www.intelligent.ly/learn
Whether
you're selling to customers or pitching investors, you'll have more
success if you incorporate storytelling aspects into your
communications. There's a reason people sit through crappy movies, and
it's because we're naturally drawn to stories. They provide a familiar
and engaging framework for the presentation of ideas, and they empower
the audience to act or think. In
this course, you'll learn about the role of the presenter (you) and the
role of the audience, how to craft a Big Idea, and how to develop a
narrative arc for your business. Class will be a combination of lecture, example reviews, and hands-on workshopping, so come prepared with your ideas. Learn: About the Instructor Adam Sigel works
for a global consulting firm, helping people and companies communicate
critical events to investors, employees, media members, and
policymakers. He knows how to marry good content with design and
delivery that changes people's minds. Adam has three versions of
PowerPoint installed on his computer, and Keynote on his phone, iPad,
and laptop. No sane person would do this unless they cared desparately
about presentation design. Adam has built and seen enough bullet-flled
"leave behinds" to last a lifetime, and is desperate to show people why
"deck" doesn't have to be a four-letter word. He's all about effective
communication, and he wants to help you tell your story so you can win
business, gain customers, attract capital, solicit sponsors, bring
awareness, and generate buzz. If you hang around him long enough, he
will inevitably bring up how smart his dog is. In his spare time, Adam
enjoys drumming, baking, and relating things back to The Wire.