Innovation Series Event: Brewing up Bucks: The Business of Microbreweries
When: Mon December 10, 2012 5:30 pm
Organization: MIT Enterprise Forum of Cambridge
Location: MIT Stata Center, Kirsch Auditorium 32 Vassar Street Cambridge, MA 02139
Speaker(s): Martha Simpson-Holley, Manager and Assistant Brewer, Pretty Things Beer and Ale Project; Chris Lohring, Founder, Notch Brewing;Ben Howe, Brewer and Founder, Enlightenment Ales
Don’t let the big billboards at our sports cathedrals fool you: in
Boston, beer is an incredibly entrepreneurial business. With an
estimated 1200 new breweries opening this year, the craft beer industry
is on pace to expand by a third, and here in Boston, we’re in the thick
of a micro/nano-brew explosion. What’s behind the huge growth in craft
brews, 
and
how are beer-preneurs adapting old business models to serve the new and
rapidly evolving market? Come hear panelists representing just a few
of the dozens of local heroes, compare notes on brewing, distributing,
and differentiating their beers — and their business models — in an
increasingly competitive sector. Stick around afterward to quench your
thirst with lively post-event networking at the R&D Pub!
Speakers:
Drew Brosseau, Founder & President, Mayflower Brewing Company
Bryan Greenhagen, Founder and Brewer, Mystic Brewery
Sam Hendler, Co-founder, Jacks Abbey Brewing
Ben Howe, Brewer and Founder, Enlightenment Ales
Chris Lohring, Founder, Notch Brewing
Martha Simpson-Holley, Manager and Assistant Brewer, Pretty Things Beer and Ale Project