Event

Thursday, September 14, 2017 - 7:30am

Unlock Growth with Artificial Intelligence & Data

Location: 
Mandarin Oriental Hotel
776 Boylston Street
Boston, MA
Organization: 
Lattice Engines and Dun & Bradstreet

Join the first-ever Revenue Acceleration Breakfast at the Mandarin Oriental in Boston on September 14, 2017, where Marketing & Sales leaders from Thomson Reuters, Dell EMC, Adobe, Sirius Decisions and LiveRamp will discuss how they improved performance at the top-, middle-, and late-stage funnel with AI and data. 

DETAILED AGENDA

7:30 AM - 8:15 AM Breakfast and networking

8:15 AM - 8:20 AM Event kick-off (Shashi Upadhyay, Lattice Engines)

8:20 AM - 9:15 AM

Operationalizing the Demand Unit Waterfall for Net-New Customer Acquisition:

Kerry Cunningham, Research Director at Sirius Decisions

Scott Leslie, Enterprise Automation Manager at Adobe

Ben Coffee, Head of Marketing Ops at LiveRamp

9:15 AM - 10:15 AM

Operationalizing the Demand Unit Waterfall for Cross-Sell, Up-Sell, and Retention:

Kerry Cunningham, Research Director at Sirius Decisions

Paul Danahy, Sr. Director of Revenue Analytics at Dell EMC

Bijal Sheth, VP of Strategy & Retention at Thomson Reuters

10:15 AM - 10:20 AM Event wrap-up (Michael Bird, Dun & Bradstreet)

60 day posting for only $99