WordStream raises $6M in funding

Date:
Thursday July 26, 2012

Company Name:
WordStream

Company Website:
http://www.wordstream.com

Categories:
Enterprise Software, Marketing & Advertising Solutions, SaaS

Deal:
Funding

Source:
http://bit.ly/MNEzyy

WordStream Inc., a provider of search engine marketing software and services for small and medium-sized businesses, recently secured an additional $6 million in third-round financing, led by Sigma + Partners  as well as Egan-Managed Capital, both previous investors in the company. The company has raised a total of $16M to date.

The additional funding will be used in continued development of WordStream’s pay-per-click (PPC) management software, PPC Advisor, and to support the company’s ongoing expansion. Projects in the pipeline include further expansion and innovation of the 20-Minute PPC Work Week, a one-of-a-kind system of tools and alerts that enables advertisers to optimize their PPC campaigns in just 20 minutes a week, as well as continued investments in infrastructure to handle the growing customer base.