All-in-one inbound marketing software firm HubSpot announced a $35 million mezzanine financing round today with substantial new investment from several sources including a large, unnamed institutional investor, Altimeter Capital, Cross Creek Capital, and previous investors. This fundraising marks $100 million in total financing for HubSpot, and the proceeds will be used to fund further growth in the company through hiring, international expansion, and acquisitions.
“Our goal has always been to build a successful, enduring, independent company that transforms how the world does marketing. We’re generating revenue at an annualized run rate of $60 million, up more than 80% over last year, and we still see a huge market opportunity ahead of us,” said HubSpot CEO and co-founder Brian Halligan. “This financing sets us up for big investments in hiring and acquisitions so that we can continue to change the way the world does marketing.”