Mentors and Vintage Oars
I’ve been mingling with a large number of established company directors and startup mentors over the last few months.
Dance. Hack. Paddle. Support TUGG!
TUGG is a busy organization doing important work for our community. Over the next several weeks there’s some fun events upon us.
The Pavlovian Theory of Brand Engagement
I recently watched an episode of The Big Bang theory, one of my favorite shows, where Sheldon begins to modify Penny’s behavior by feeding her chocolate each time she does something he wants her to do.
Thinking of Launching a Food Startup? Lessons From Two Tech Entrepreneurs
Boston has long been known as a tech hub, but there’s a green field of food startups sprouting up in the area. You could argue this is a food startup renaissance 12,000 years in the making...
My Thoughts on the Venture Capital Industry
One of our investors is updating his POV on the VC environment and reached out for my 2 cents. After thinking about it, I would describe my observations of VC with this headline: “steady as she goes.” Here’s why.
22 Ways To Make Email Not Suck
If what Alexander Graham Bell invented in 1876 was email – and if the technology invented 95 years later was the telephone – the immediacy of a telephone call would have been seen as an improvement over the delayed back-and-forth communication of email.
Boston Startup Talent: Leaky Bucket or Everlasting Spring?
One of our portfolio companies, Plastiq, announced yesterday that they raised a $10M Series B led by Khosla Ventures and are planning to move their headquarters from Boston to San Francisco.
Just Pick Up The F*#@ing Phone
Like most people, I send dozens of emails a day. Pretty much anything that I work on can be dealt with using email. But is that always the right choice?
Small Perks Can Make a Big Difference to Overworked Employees
Nearly half (48 percent) of employees indicate they work late nights and weekends some or all of the time, according to our recent survey of more than 1,200 professionals. For office workers, the 40-hour work week seems to be a thing of the past.
Why, How, What – Startup Brand Positioning
The founders here at Baked & Branded stumbled, again, upon a TED video that we had watched years ago that has influenced, tremendously, the ways in which we view brand positioning for our clients, and ourselves.
Nobody Gets Consumer in Boston
Everyone knows that nobody gets consumer in Boston. If you want to invest in the next great consumer company, you better be in Silicon Valley or New York. It’s just a given.
Getting the Co-Founder Decision Right
In my recent list of #ifiwereafounder tweets, I started with the assertion that "I would aggressively seek out one, but no more than one, co-founder to complement my deficiencies". This generated a number of questions from founders about the ideal composition of a founding team.
The Unexpected Downside of Becoming an EIR
Not sure why, but over the last few years, quite a few people I know took on EIR roles at various VC firms in both the East Coast and in Silicon Valley. Overall, there are positives and negatives to being an EIR. The positives are kind of obvious...
#ContinuedSuccess - Random Startup Thoughts of Late
Over my career, I’ve worked at a small sports marketing agency, co-founded BrandMatch Score and now wear lots of different hats here at VentureFizz. I’ve always maintained a passion for startups.
Making the Most of a PR and Social Media Brainstorm
In a world that embraces creative content, one of the best ways to leverage the many smart and savvy resources in an agency like Matter is to hold a brainstorm. Inviting a group to discuss new and exciting ways to bring a message, product or platform to key audiences always yields valuable results.
Probability Distributions and the Brute Force Approach
I’ve been thinking a lot about the outcome distributions in different circumstances. The dimensions that I think about are...