How to Balance a Startup With Parenthood
A look at balancing parenthood with the demanding schedule of a startup. One of the common startup myths is that single 20-somethings are the most successful entrepreneurs and that they are the demographic that starts the most companies.
Advisors vs Mentors and Coaches. Every Founder Should Have Them
I shared two other thoughts that often come to my mind when I think of advice for less experienced entrepreneurs...
7 SEO Mistakes That Startups Make
I’ve worked with (and for) a variety of startups so I wanted to share some of the most common SEO mistakes that I see recurring on a regular basis. Startups often have a very short runway, so it’s crucial that they maximize every marketing channel available (including SEO).
5 Business Tips I Wish I'd Known Starting Out
To say that getting a business off the ground is hard work would be an understatement. Whether you’re still drafting your first business plan or recently opened your store, starting and running a business can be an exhilarating – and terrifying – experience.
Four expert tips for learning to see the future
When I worked for Meg Whitman at Keds, in a quasi cool-hunter role, I took it upon myself to teach her how I spotted trends. At the time I was skilled at combining real world observations and traditional media sources to find “white space” we should attack with brand innovations.
Four Themes Spotted at the Boston Big Data and Analytics Unconference
At the end of March 2014, people across various industries gathered in Boston for the AnalyticsWeek Big Data & Analytics Unconference. The overarching purpose of the weeklong event, as shared by the organizers, was to share information and capabilities across the Boston big data and analytics community.
Six Things I Want To Teach My Dog About Work
Dharmesh Shah recently wrote a blog post about the lessons of entrepreneurship that he wants to teach his son called “12 Things I Want to Teach my Toddler about Work.” It was a neat post which offered his typically pithy insights, with the twist that it was directed at his three-year-old son.
How startups can recruit top talent over well funded companies
One of the things I picked up at Oasys, and has now continued with Privy, is the need to surround yourself with a team that challenges you and elevates your game, big time. In an early stage company, each hire needs to carry the weight of 3-4 full time hire responsibilities in order to move the company forward.
Your career path: a virtuous cycle of doubt, anxiety and learning
Sometimes, different ideas from different sources combine in your brain at the same time. Suddenly you have a clearer understanding of a concept than you ever have had before. This happened to me recently.
Sales and Marketing Metrics for Early Stage SaaS Businesses
There’s been a lot of attention lately given to sales and marketing metrics for SaaS businesses. As the co-founder of an early stage SaaS business, I struggled to initially decide which metrics really impact and drive our business.
Lessons from Sending One Million Surveys
Nothing is loved or hated more in the world of marketing than the online survey...