Dyn, the worldwide leader in Internet Infrastructure as a Service, announced today it has acquired Trendslide, a mobile dashboard app startup. The acquisition expands Dyn’s services to now include mobile data and analytics offerings for online businesses. While this mobile app was traditionally intended to be a sales/marketing tool, Dyn will now position it as a DevOps tool for its customers. READ MORE
ProcessUnity, a privately-held risk management software company, today announced that it secured $5 million in a Series C round led by Rose Park Advisors’ Disruptive Innovation Fund. The funding will support the company’s rapid growth and expand marketing and sales of its SaaS solutions. READ MORE

Cloud media management service MediaSilo announced today that it has closed a $2.25 Million Series A round led by Boston-based Schooner Capital.
MediaSilo will use the funds to accelerate growth in new markets and
strengthen its position as a pioneering leader in video management,
collaboration, and distribution.
MediaSilo’s platform makes it easy to work with video from anywhere. The
platform provides an online media library, with collaboration and
delivery tools for any video workflow. Users can set up branded
microsites for sharing video beautifully and securely. MediaSilo
currently manages millions of videos, graphics, audio and documents for
over 400 companies, including media enterprises, production companies,
retail brands, pro-sports teams, hospitals, and colleges.
Moontoast, a Boston and Nashville-based provider of a social rich media advertising platform, raised $5m in Series B financing.
The round was led by the Martin Companies, LLC, with participation from unnamed existing investors (read here).
The company intends to use the capital to further develop its platform, and expand its business development, sales and client services efforts. It is also adding to its marketing and product development teams.
Acquia®, the enterprise guide to Drupal, today announced it has completed a $30 million financing round, bringing total investment in the company to $68.5 million. Led by new investor Investor Growth Capital, the round includes Goldman Sachs and Accolade Partners, as well as all of Acquia’s current investors, North Bridge Venture Partners, Sigma Partners, and Tenaya Capital. Jose Suarez from Investor Growth Capital has also joined Acquia’s Board of Directors.
The new financing round will enable Acquia to accelerate its sales and marketing efforts, and continue its international expansion across Europe and Asia Pacific. Additionally, the funding will amplify Acquia’s efforts to bring unified content, community and commerce solutions to market, helping digital marketing and IT organizations create and deploy content-rich, multi-channel web experiences.
As per SEC filings, RedPoint in Wellesley Hills, MA has raised $6.5M in funding. RedPoint provides a Convergent Marketing Platform™ enabling clients to optimize customer experience. RedPoint is the first in the industry to provide a fully integrated, end to end marketing platform that spans raw data through delivered message.
Per SEC filings, DisruptiveApps raises $500K in funding. DisruptiveApps is the developer of the SaaS based iJukebox music service.
Veracode, Inc.,
the leader in cloud-based application security testing, today announced
it has acquired the assets of Marvin Mobile Security, the developer of
an innovative mobile app analysis service for enterprises, app stores
and mobile carriers. Terms of the deal were not disclosed.
Marvin’s cloud-based service offers a fast and effective solution for
enterprises facing growing security and privacy concerns posed by the
expanding Bring Your Own Device (BYOD) trend. Marvin’s technology performs mobile application testing
and returns detailed reports on every aspect of the app’s capabilities
and behavior, including malware detection, the potential for data
leakage and privacy loss. The acquisition complements Veracode’s mobile
offering, which has focused on the security requirements of the mobile
app development lifecycle. The combined technology will equip the
enterprise with the necessary intelligence to manage and enforce
risk-based mobile app policies within their organization.
ClickFuel, provider of Fuel Station, a SaaS-based marketing analytics
and performance management solution tailored for small to medium-sized
businesses, today announced that it is now providing more than 200,000
activated dashboards for SMBs to access, track and monitor marketing
initiatives and results. Through more than two dozen partners, Fuel
Station addresses the challenge SMBs face in maximizing online marketing
spending, tracking campaign effectiveness and reducing the time
necessary to analyze campaign data.
The company recently closed a $4 million Series B Round with Baird
Venture Partners among the participants. The investment will be used to
develop new products and services to expand the use of Fuel Station in
data and business intelligence applications.
MarketMeSuite, the unique end-to-end social media marketing solution
that provides a platform for small and medium businesses (SMBs) to
engage, manage, curate and measure the ROI of their social media
activity, today announced it has secured a $1.1 million funding round
led by Boston-based VC, Jeff McCormick of Saturn Partners and now calls
Cambridge, Mass., its home.
MarketMeSuite has more than 30,000 users with 70 percent logging in
daily to access their Inbox for Social™, a user-friendly dashboard that
helps them manage their existing social connections, Twitter® feeds,
Facebook® and LinkedIn® posts and turn them into qualified sales leads.
Inbox for Social also enables users to uncover opportunities outside
their current network by searching social channels, identifying people
in a predetermined geography who are talking about topics related to
their business, then opening a dialogue to drive additional engagement.
TribeHR, pioneer of the industry's first social HR platform, today announced it has secured $2.5 million in financing led by Relay Ventures, with participation from Matrix Partners. The funds will be used to accelerate the development of new social and mobile products and go-to-market strategies for TribeHR’s cloud-based HR management platform.
TribeHR is the only solution that manages the entire employee lifecycle from recruitment and applicant tracking, to time off tracking and salary history, and performance management. More than just an HR management platform, TribeHR melds social capabilities that stimulate employee engagement and foster strong corporate cultures. This enables organizations to move beyond paper-based methods, to automate key HR processes and drive employee engagement.
WordStream Inc., a provider of search engine marketing
software and services for small and medium-sized businesses, recently
secured an additional $6 million in third-round financing, led by Sigma +
Partners as well as Egan-Managed Capital, both previous investors in
the company. The company has raised a total of $16M to date.
The additional funding will be used in continued development of WordStream’s pay-per-click (PPC) management software, PPC Advisor,
and to support the company’s ongoing expansion. Projects in the
pipeline include further expansion and innovation of the 20-Minute PPC
Work Week, a one-of-a-kind system of tools and alerts that enables
advertisers to optimize their PPC campaigns in just 20 minutes a week,
as well as continued investments in infrastructure to handle the growing
customer base.
Brightcove Inc. (NASDAQ: BCOV), a leading provider of cloud-based solutions for publishing and distributing professional digital media, today announced that it has entered into a definitive agreement to acquire privately-held Zencoder, a leading cloud-based video encoding service used by more than 1,000 organizations worldwide. Zencoder also provides Video.js, an open source HTML5 video player used on more than 24,000 websites*.
CashStar
today announced that it has raised $5 million in funding to help drive
continued growth, mobile innovation and adoption in the digital gifting
and incentives market. The round includes Intel Capital, along with
existing investors Passport Ventures, FTV Capital and Steven Boal,
Co-founder and Chairman of CashStar, and president and CEO of Coupons.com,
Inc.
With the eGift Card market expected to breach $11 billion by 2014, more
than 250 brands in the CashStar
network already leverage eGifts via web, social media and mobile
channels to increase sales and build loyalty with consumers. Mobile
eGifting continues to experience rapid adoption with one major CashStar
retailer alone experiencing a 240 percent increase this Father’s Day
over last year.
Backupify, the leading provider of online backup services for cloud application data, today announced that it has secured $9 million in Series C funding from Symantec Corp. as well as existing investors Avalon Ventures, General Catalyst Partners and Lowercase Capital. In combination with previous funding, the company has now raised a total of $19.5 million. Backupify will apply the funds to accelerate further development and adoption of its industry-leading backup solutions and support for additional online services.
As reported by TechCrunch, ThriveHive in Cambridge, MA has raised $1.5M in seed funding from Ed Roberts, Mitch Roberts, Jean Hammond, Founder Collective, The Birchaven Group, and IBCC. ThriveHive is powerful all-in-one marketing platform that enables small businesses to create great marketing programs that are custom built for your business and your budget.
As per SEC filings, Awareness, Inc. in Burlington, MA has raised $2M in funding. Awareness is a provider of enterprise-class, on-demand social marketing management software (SMMS) for marketers to publish and manage social content, engage with their audience and measure the effectiveness their social media activities across multiple social media channels.
MineralTree, Inc., maker of the cloud-based, secure payments solution specifically designed for small and medium businesses (SMBs), has received $6.3 million of venture financing. Led by Fidelity Growth Partners India with full participation from initial investor, .406 Ventures, the funding will be used to further enhance the capabilities of the MineralTree platform and to accelerate its partnerships with banks and distribution to their SMB customers.
Constant Contact®, Inc. (NASDAQ: CTCT) today announced that it has acquired privately owned SinglePlatform, which helps small businesses get discovered through web and mobile searches. SinglePlatform gives small business a single place to update their critical business information and delivers that information across a publishing network that reaches more than 200 million consumers per month. This network includes sites like Foursquare, New York Times, YP, and UrbanSpoon, as well as the business's social media profiles, website, and mobile site. SinglePlatform lets small businesses quickly distribute rich content so that consumers can find it at the very moment they are looking to make a purchase decision. The SinglePlatform offering complements the current Constant Contact suite of online engagement marketing tools by helping small businesses reach and engage their next customer even earlier in the customer lifecycle.
As announced on their company's blog, Bullhorn in Boston was acquired by Vista Equity Partners, a private equity firm. Details of the deal were not disclosed. Bullhorn is a SaaS company focused on providing solutions to the staffing and recruitment industry. Investors in Bullhorn include Highland Capital Partners and General Catalyst Partners.
Yottaa, Inc., the web optimization company, announced today that it has closed $9 million in Series B funding. This round of funding allows Yottaa to accelerate the delivery of affordable services that optimize, protect and monitor websites and critical web applications for any organization – in particular, for small- to medium-sized businesses (SMBs). Implementing Yottaa speeds web performance by up to 600 percent and improves conversions by up to 30 percent according to customer data. All existing investors, including General Catalyst Partners, Stata Venture Partners and Cambridge West Ventures returned for this round and were joined by additional undisclosed investors.
InsightSquared, a SaaS company focused on business intelligence for the
SMB market, has received $4.5 million in Series A funding. The round
was led by Atlas Venture with participation from Bessemer Venture
Partners, NextView Ventures and salesforce.com.
InsightSquared has developed a Software-as-a-Service (SaaS) platform that
enables small and mid-sized businesses to benefit from the predictive
value of traditional business intelligence without the traditional cost
and complexity. Today, the company announced a Salesforce integration
that provides real-time, intuitive visualization to increase sales and
productivity.
Veracode, Inc., the leader in application security services, today announced it has secured $30M in additional funding from Meritech Capital Partners and existing investors -- Atlas Venture, .406 Ventures and StarVest Partners. Veracode is the only company that can provide scalable application security as a service to help commercial enterprises and government agencies address the acute threat posed by hackers.
Energy Points today launched the world’s first universal metric for measuring sustainability,
empowering businesses to make quantitative and intuitive project
decisions across all environmental domains – including fuel,
electricity, transportation and water.
The company also announced that it secured a $3 million initial round
of financing led by Plan B Ventures. The financing will be used to
launch and accelerate the adoption of The EnergyPoints™ platform
– the first Software-as-a-Service (SaaS) platform to power quantifiable
and measurable sustainability decisions. As part of the financing,
Plan B Ventures partner Barbara Goldman will join Energy Points’ board
of directors.
As per SEC filings, Silverlink Communications in Burlington, MA has raised $2M in funding. Silverlink provides services that enable healthcare enterprises to dramatically improve the effectiveness of their communications programs by engaging and driving the behaviors of healthcare consumers.
ClickSquared, a global provider of cross-channel marketing software and services today announced the closing of a $9 million round of equity financing, led by Staley Capital and including the company’s existing group of investors – Flybridge, JMI Equity and ABS Ventures.
Boston and Nashville-based technology company, Moontoast, creator of social commerce software, has recently secured $6,000,000 in new funding. The round was led by Nashville, TN based venture capital firm, The Martin Companies. Other current investors are also participating in the round.
The Moontoast Platform is a Social Activation Engine for brands to grow and build stronger relationships with their fans and customers. By distributing social campaign modules for promotions, events, downloads and commerce wherever fans spend their time, Moontoast is able to provide high quality social analytics insights to drive more relevant interactions, thereby activating fans to advocate for and to transact directly at the point of impression with brands to drive meaningful business results. Moontoast’s Platform includes Distributed Social Commerce Stores, Patent-Pending Social Analytics to give brand’s social insights and Patent-Pending Game Commerce to easily incorporate gamification elements that target different behavior-type consumers.
As reported by Mass High Tech, Zmags in Boston, MA has raised $7M in a debt funding round. Zmags helps thousands of the world’s most progressive retailers and brands drive product discovery and inspire purchase by creating a deeply immersive and compelling consumer shopping experience across all digital touchpoints. Using the Zmags on-demand rich media merchandising platform, businesses measurably and dramatically increase customer engagement, conversion rates, order size and brand loyalty.
Mendix, a leader in the PaaS (Platform-as-a-Service) market, today announced the closing of a $13 million Series A round of financing. The round was led by Prime Ventures, with HENQ Invest following on its earlier seed investment. The investment will support the company’s international expansion and fuel its global sales efforts, building upon its fast growing partner network and user community.