Technology Trends

Three reasons why the new Nokia Android smartphones will make waves in emerging markets

Following months of rumors surrounding a potential Android device in the works, Nokia unveiled its first ever Android smartphones at Mobile World Conference today in Barcelona...

The Internet of (Dumb) Things

Ah, the good ole Internet of Things. Its catchy name leads a whole bunch of people to describe it as “the future of the Internet” and other overly-generalized ideas...

Traveling Across the Northeast with Wanderu

Planning for my day-to-day events is not something I do often, and when I do, I want to do it in the quickest, easiest way possible. I’ll put all the time and effort I have into a business...

Three Impediments to the Internet of Things

The technology for the Internet of Things (IoT) falls into four broad categories: sensors, software, platforms, and networks and connections.  Most of the technology is at a...

Mobile web usage increases worldwide

Nearly three quarters of the world’s Internet users accessed the web from a mobile browser monthly last year, and according to estimates from eMarketer, over 90% of global...

Google Glass: Not Ready for Prime Time

I am less than a week into using Google Glass and am convinced this device is 1+ years away from being ready for the typical technical consumer, and 3-5 years from the mainstream...

Marketing Technology Landscape Supergraphic (2014)

The short version: the below graphic is the latest incarnation of my marketing technology landscape supergraphic (click for a high-resolution 2600×1950 version, 4.7MB). It represents...

2014: The Year of Results

A year ago, I felt 2013 would be the Year of Grit - a year characterized by toughing things out in uncertain times.  Well, we certainly did that, and 2013 has ended up looking...

Big Data & Predictive Analytics: A Conversation with Doug Levin, Quant5

Magnetude recently met with Doug Levin, CEO of Quant5, a SaaS startup dedicated to improving the revenue and cost performance of customer-facing operations through an...

2014 Predictions for the Cloud

I’m still laughing at everyone who predicted that telcos will rule the cloud, so thought I’d try my hand at my own predictions. But unlike everyone else, I’m going to update...

Global Mobile Outlook

Ericsson recently released its latest mobility report, and its outlook for global mobile growth is astounding. According to the report, there were 113 million new mobile subscriptions...

The Future Of Quantified Self

I have been working on passive and non-passive mobile tracking for the majority of my career. Up until this point, I have always felt that the majority of all tracking solutions...

10 Immutable Laws of Cloud Computing

Kepler has his law of planetary motions, Newton his law of gravity, and Einstein his theory of relativity. I’d like to announce my own contribution to the physical laws of the universe...

Is Gravity Skeuomorphic?: And Other Thoughts on Transitioning to iOS7

Our Take - Deep thoughts on the iOS7 design have been pretty limited so far. Focused mostly on outrage about neon colors, lamenting a plague of flat design and minimalism...

The state of location tracking & why it’s important

In the era of the quantified self, there is is not a more powerful, yet less realized opportunity than passive location tracking.  Maintaining a constant record of your location...

How Marketers Can Better Connect with Teens on Mobile and Online Channels [infographic]

We’re excited to unveil the findings of our new study into the online and mobile behaviors and preferences of teenagers.  Access your copy of the study, No Boundaries...

Ecommerce Conversion, a Trillion Dollar Opportunity

Global ecommerce sales topped $1 trillion for the first time in 2012 and the outlook for growth remains robust at over 18% per year, a huge milestone for the Internet and the shift...

Six Pre-Requisites for the New Wave of Enterprise IT Security Solutions

Given that IT security is a $60 billion market, you might think that we have robust solutions for keeping enterprise networks and data protected. But you’d be wrong...

The Top 10 NFL Draft Picks According to Social Media

NFL fans at iProspect and around the world are abuzz about the upcoming draft. There’s much speculation about which team will choose which player...

A Cloud Management Taxonomy

Introduction - Ever since Gartner released its projection that the cloud management market is expected to reach $3.3 billion in 2012, it has become increasingly hard to...

Small Tablets Are Further Atomizing Ubiquitous Computing

I’ve been enjoying my iPad Mini for a couple months month now.  I thought seriously about getting a Nexus 7 (in fact gave one to my sister as a gift recently), but because...

Content Marketing Ends Year on a High Note; Looks to 2013 for Continued Growth

2012 was a huge year for the content marketing space, and 2013 is likely to follow suit. A growing marketing tactic in both popularity and success, content marketing is being...

Riding the Epic Wave

In our healthcare practice, we look to identify and invest in the biggest trends in the marketplace.  So what is the largest healthcare trend today?  If you ask healthcare...

Mobile Growth Stats

I did a NEDMA talk recently on how companies can focus marketing efforts through their mobile plans.  The thesis of the talk was that in a world where everyone is accessing...

The Changing Economics of Google AdWords [Infographic]

On the heels of Google’s “disappointing” earnings announcement last Friday – they generated a whopping $10.8 billion in advertising revenues in Q3 2012, up 5% from...

Building New Business Models Through Big Data Analytics

In the world of Big Data, there has been a flurry of investments in the infrastructure layer. But activity on the analytic application layer -- i.e. using Big Data tools to solve...

NameMedia’s New Tool Gathers Intel on Potential Domain Names

Today, NameMedia launches NameFind, a new tool that...

BlockAvenue Brings Transparency to Location Data

After working in real estate for several years (he recently sold his web-based real estate company to Better Homes Realty), Tony...

Cambridge Startup Cloze Releases Updated Beta

For salespeople, executives, venture capitalists, and other outbound professionals, managing...

At Rock Boston Demo, ‘Passion and Dedication are Contagious’

Despite numerous challenges to healthcare innovation—among them complying with FDA and HIPAA...