Thursday, October 9, 2014Nathan Burke - Vice President of Marketing, MineralTree, Inc.
I recently had the opportunity to spend a day at the FutureM conference in Boston to hear Marketing innovators share their stories. One panel in particular stuck with me, and here’s a summary of lessons learned.
Last month, we discussed the seemingly inevitable movement of the Internet of Things (IoT). The movement took another large leap this month with the announcement out of Silicon Valley: the Apple Watch.
The Internet of Things (IoT) is the movement towards having almost every electronic product we use connected through the Internet. With an estimated worldwide market of $7.1 trillion for 2020, it has been the center of attention recently in the digital world.