Blog

Thursday, June 12, 2014 Michael Capuucci - CEO & Founding Partner, Baked & Branded
The founders here at Baked & Branded stumbled, again, upon a TED video that we had watched years ago that has influenced, tremendously, the ways in which we view brand positioning for our clients, and ourselves.
Expert Advice, Opinions
Tuesday, June 10, 2014 Kate Morgan, CEO & Founder, Boston Human Capital Partners
I recently had an opportunity to meet with a founder of a fairly new startup in Boston.  Though quite young with no previous experience as an entrepreneur, the founder had secured...
Entrepreneurship
Thursday, June 5, 2014 Jonathan Crowe - Managing Editor, OpenView Venture Partners
Unsubscribes — no marketer wants to see them. But while you may see it as goodbye, these companies see it as another chance to say hello...
Expert Advice
Tuesday, June 3, 2014 David Skok - General Partner, Matrix Partners
The health of a SaaS business is directly tied to its ability to retain its customers and prevent churn. To do this, they have to ensure that their customers are happy. That means making sure they get the promised business benefits they signed up for.
Expert Advice
Thursday, May 29, 2014 Scott Johnson - Managing Partner, New Atlantic Ventures.
When you see a public stock being crushed, or a public company CEO being fired, it is nearly always due to a failure to meet expectations.  This is the main reason companies stay private...
Expert Advice
Friday, May 23, 2014 Rob Go - Co-Founder and Partner, NextView Ventures
Everyone knows that nobody gets consumer in Boston. If you want to invest in the next great consumer company, you better be in Silicon Valley or New York. It’s just a given.
Opinions
Thursday, May 22, 2014 Michael Greeley - General Partner, Foundation Medical Partners
The National Venture Capital Association recently released data on 1Q14 investment activity, which always makes for an interesting read – at least on long plane rides. Point of fact, this past quarter was exceptional in many ways – and arguably somewhat unexpected. The headlines read that $9.5 billion was invested in 951 companies...
Entrepreneurship, Funding
Thursday, May 15, 2014 Steve Charkoudian - Partner, Goodwin Procter
Open source software licensing can be a murky and complex area, causing many companies to want to avoid it completely. But for many tech startups, the promises of low-cost and speed-to-market can make using open source software an enticing proposition.
Expert Advice
Monday, May 5, 2014 Meghan Maher - Senior Talent Specialist, OpenView Venture Partners.
Believe it or not, winter is finally behind us, spring is (mostly) in bloom, and summer is just around the corner. While that progression is a good thing for those of us who enjoy being outdoors, it also means that businesses all over the country are beginning to scramble to hire a new class of college graduates for their entry-level roles.
Expert Advice
Tuesday, April 29, 2014 Thomas McHugh - Attorney, Rubin and Rudman, LLP
Non-compete agreements, also known as covenants not to compete, are contracts between an employer and employee pursuant to which employment, business, and other professional...
Expert Advice