Local personal assistant app Springpad made two big announcements today.
First, Springpad announced that former VP of Corporate Development at Time Inc., Jacqueline Hampton, has joined the company as its new CEO and a member of its Board of Directors.
Hampton has a long track record working with digital consumer brands. In her role at Time, she was behind the media company’s acquisition of Golf.com, shopping recommendation engine Stylefeeder, UK gaming site Mousebreaker, and Mexican magazine publisher Grupo Expansión. Hampton also oversaw many of Time’s investments through Sports Illustrated, The Parenting Group, and Time for Media. Before joining Time, she worked in investment banking for CitiGroup, Salomon Smith Barney, and Merrill Lynch in the Media and Entertainment Group.
Hampton is already familiar with the Boston startup community in her role as an advisor for sports video company Ubersense.
Springpad’s Co-Founder and former CEO, Jeff Chow, will continue to impact the app’s success by overseeing product strategy, innovation, and development.
In the press release announcing the deal, Chow said, “I'm thrilled to have Jacqueline lead the next phase of Springpad's growth.“ He added, “Her deep media experience coupled with a shared passion to help simplify consumers’ lives aligns perfectly with our goal to create a personal organizer for the mainstream.”
Hampton commented, “I’m excited to join the Springpad team because of their world-class personal organizer that helps people get things done.”
“At Time Inc., I saw firsthand how quickly consumer habits were shifting with the emergence of social, mobile and tablets,” she added. “Springpad provides consumers a beautifully simple solution that was built with this changing environment in mind. It’s a perfect blend of private productivity and social search, with suggestions from friends and trusted brands.”
In addition to adding a new CEO, Springpad, which has 4.5 million registered users, also announced new strategic partnerships with Real Simple and Bookish.com. The successful magazine, which also runs RealSimple.com, and the book discovery site join other Springpad partners TripAdvisor.com, Wayfair.com, Glamour and Women’s Health.
Kathleen Harris, editor of RealSimple.com said of the new partnership, “Springpad’s mission of helping people remember great ideas and get things done in a mobile-friendly way maps well with ours.” She added, “We couldn’t be more excited to be working with Jacqueline and the Springpad team. It’s a natural fit.”
Dennis Keohane is a staff writer for VentureFizz. You can follow Dennis on Twitter (@DBKeohane) by clicking here.